Results
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Marketing for tourism and hospitality : collaboration, technology and experiences / Alan Fyall, Patrick Legohérel, Isabelle Frochot and Youcheng Wang. by
- Fyall, Alan [author.]
- Legohérel, Patrick [author.]
- Frochot, Isabelle [author.]
- Wang, Youcheng [author.]
Material type: Text; Format:
available online
; Literary form:
Not fiction
Publisher: Abingdon, Oxon ; New York, NY : Routledge, 2019
Availability: Not available: FIRST CITY UNIVERSITY COLLEGE: e-book (1).
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Marketing : an introduction / Gary Armstrong, Philip Kotler. by
- Armstrong, Gary (Gary M.)
- Kotler, Philip
Edition: 11th ed., Global ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Harlow, England : Pearson, c2013
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (2)Call number: 658.8 ARM 2013, ...
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Principles of marketing / Philip Kotler, Gary Armstrong. by
- Kotler, Philip
- Armstrong, Gary (Gary M.)
Edition: 11th ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Upper Saddle River, N.J. : Pearson Prentice Hall, c2006
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (3)Call number: 658.8 KOT 2006, ...
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