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Essentials of services marketing / Jochen Wirtz, Christopher Lovelock. by
- Wirtz, Jochen [author.]
- Lovelock, Christopher H [author.]
Edition: 3rd edition.
Material type: Text; Format:
available online
; Literary form:
Not fiction
Publisher: Harlow, England : Pearson, [2018]Copyright date: ©2018
Availability: Not available: FIRST CITY UNIVERSITY COLLEGE: e-book (1).
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Principles of marketing : an Asian case book / Swee Hoon Ang ... [et al.]. by
- Ang, Swee Hoon
- Lwin, May O. The Ritz-Carlton Millenia Singapore
- Wirtz, Jochen. AllerCare-penetrating Singapore's allergy prevention market
- Tan, Soo Jiuan. AllerCare-penetrating Singapore's allergy prevention market
- Lovelock, Christopher H. AllerCare-penetrating Singapore's allergy prevention market
- Lee, Khai Sheang. Industrial supplies corporation of Malaysia
- Keh, Hean Tat. Tupperware in Singapore
- Lwin, May O. Tupperware in Singapore
- Lau, Geok Theng. The mobile phone services market in Singapore
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Singapore : Prentice Hall, 2000
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (1)Call number: 658.8 PRI 2000.
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Services Marketing by
Edition: 3rd ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Prentice Hall 1996
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (4)Call number: 658.8 LOV 1996, ...
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