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Essentials of services marketing / Jochen Wirtz, Christopher Lovelock.

By: Contributor(s): Material type: TextTextPublisher: Harlow, England : Pearson, [2018]Copyright date: ©2018Edition: 3rd editionDescription: 1 online resource illustrationsContent type:
  • text
Media type:
  • computer
Carrier type:
  • online resource
ISBN:
  • 9781292089959
  • 1292090065
Subject(s): Genre/Form: DDC classification:
  • 658.8 WIR 2018 23
LOC classification:
  • HD9980.5 .W57 2018eb
Online resources:
List(s) this item appears in: eBooks_FBHC
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Holdings
Item type Current library Home library Call number Status Date due Barcode Item holds Course reserves
Electronic Book Electronic Book FIRST CITY UNIVERSITY COLLEGE 658.8 WIR 2018 (Browse shelf(Opens below)) e-book e00260

BA (Hons) Marketing

Total holds: 0

Academic

Includes bibliographical references and indexes.

Description based on print version record.

Print version record.