Results
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Marketing management / Russell S. Winer. by
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Jersey : Prentice Hall, 2000
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (1)Call number: 658.8 WIN 2000.
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Marketing management : a strategic approach with a global orientation / Harper W. Boyd, Jr., Orville C. Walker, Jr., Jean-Claude Larreche. by
- Boyd, Harper W
- Walker, Orville C
- Larreche, Jean-Claude
Edition: 3rd ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Boston, Mass : Irwin/McGraw-Hill, c1998
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (2)Call number: 658.8 BOY 1998, ...
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Marketing Strategy: Planning And Implementation by
Edition: 3rd ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: McGraw-Hill 1998
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (3)Call number: 658.802 WAL 1999, ...
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Global marketing strategy / Harold Chee, Rod Harris. by
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: London : Financial Times Pitman Pub., 1998
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (1)Call number: 658.8 CHE 1998.
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Strategic market management / David A. Aaker. by
Edition: 5th ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New York : John Wiley, 1998
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (1)Call number: 658.8101 AAK 1998.
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