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Creativity : delectable culinary branding / Louis Bou. by
  • Bou, Louis
Material type: Text Text; Format: print ; Literary form: Not fiction
Copyright date: c2017Publisher: Singapore : Basheer Graphics, 2017
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (1)Call number: 741.6 BOU 2017.

How scientific instruments have changed hands / edited by A.D. Morrison-Low, Sara J. Schechner & Paolo Brenni. by
  • Morrison-Low, A. D [editor.]
  • Schechner, Sara, 1957- [editor.]
  • Brenni, Paolo [editor.]
Series: History of science and medicine library ; v. 56. | History of science and medicine library. Scientific instruments and collections ; ; v. 5.
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publisher: Leiden ; Boston : Brill, [2017]Copyright date: �2017
Availability: No items available.

Designing brand identity : an essential guide for the entire branding team / Alina Wheeler. by
  • Wheeler, Alina [author.]
Edition: Fifth edition.
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publisher: Hoboken, New Jersey : John Wiley & Sons, Inc., [2017]
Availability: Not available: FIRST CITY UNIVERSITY COLLEGE: e-book (1).
Lists:

Mastering import & export management / Thomas A. Cook, with Kelly Raia. by
  • Cook, Thomas A, 1953- [author.]
  • Raia, Kelly [author.]
Edition: 3rd edition.
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publisher: New York, NY : AMACOM, [2017]
Other title:
  • Mastering import and export management
Availability: Not available: FIRST CITY UNIVERSITY COLLEGE: e-book (1).

Business to business marketing management : a global perspective / Jim Blythe, Alan Zimmerman. by
  • Blythe, Jim [author.]
  • Zimmerman, Alan S, 1942- [author.]
Edition: 3rd ed
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publisher: London : Routledge, 2017
Availability: Not available: FIRST CITY UNIVERSITY COLLEGE: e-book (1).
Lists:

Marketing management / ​ Philip Kotler, Kevin Lane Keller. by
  • Kotler, Philip
  • Keller, Kevin Lane, 1956-
Edition: 15th ed., Global ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Harlow, Essex : Pearson, c2016
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (3)Call number: 658.8 KOT 2016, ...
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The media handbook : a complete guide to advertising media selection, planning, research, and buying /​ Helen Katz. by
  • Katz, Helen E
Edition: 6th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Producer: New York : Routledge, 2016
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (1)Call number: 659 KAT 2017.

Manuals 1 : design &​ identity guidelines / editors: Tony Brook, Adrian Shaughnessy, Sarah Schrauwen ; foreword, Massimo Vignelli. by
  • Brook, Tony, 1962-
  • Shaughnessy, Adrian
  • Schrauwen, Sarah
  • Vignelli, Massimo
Series: Unit (London, England) ; 15.
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: [London] : Unit editions, c2016
Other title:
  • Manuals one : design and identity guidelines
  • Design and identity guidelines
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (1)Call number: 769.5 MAN 2016.

Principles of marketing / Philip Kotler, Gary Armstrong. by
  • Kotler, Philip
  • Armstrong, Gary (Gary M.)
Edition: 16th ed., Global ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Harlow, Essex : Pearson, 2016
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (1)Call number: 658.8 KOT 2016. Not available: FIRST CITY UNIVERSITY COLLEGE: e-book (1).
Lists:

Brand management strategies : luxury and mass markets / ​William D'Arienzo. by
  • D'Arienzo, William [author.]
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: New York : Fairchild Books, 2016
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (1)Call number: 658.827 DAR 2016.

The Routledge companion to consumer behavior analysis / edited by Gordon R. Foxall. by
  • Foxall, G. R
Series: Routledge companions in business, management and accounting
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Abingdon, Oxon ; New York, NY : Routledge, 2016, c2016
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (1)Call number: 658.8342 ROU 2016.

Branding : in five and a half steps / Michael Johnson. by
  • Johnson, Michael, 1964-
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: London : Thames & Hudson, 2016Copyright date: c2016.
Other title:
  • Definitive guide to the strategy and design of brand identities
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (1)Call number: 658..827 JOH 2016.

Marketing for hospitality and tourism /​ Philip Kotler, John T. Bowen, James C. Makens, Seyhmus Baloglu. by
  • Kotler, Philip
Edition: 7th global edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Producer: Boston : Pearson, 2016
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (1)Call number: 647.940688 KOT 2016.

Intra-industry trade : cooperation and conflict in the global political economy / Cameron G. Thies and Timothy M. Peterson. by
  • Thies, Cameron G [author.]
  • Peterson, Timothy M, 1981- [author.]
Series: Emerging frontiers in the global economy
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publisher: Stanford, California : Stanford University Press, [2016]Copyright date: �2016
Availability: No items available.

Kids and branding in a digital world / Barrie Gunter. by
  • Gunter, Barrie [author.]
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publisher: Manchester : Manchester University Press, [2016]Copyright date: �2016
Availability: No items available.

MBA for healthcare / Joseph S. Sanfilippo, Eric Bieber, David Javitch, Richard B. Siegrist, Jr. by
  • Sanfilippo, J. S. (Joseph S.) [author.]
  • Bieber, Eric J [author.]
  • Javitch, David [author.]
  • Siegrist, Richard B., Jr [author.]
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publisher: New York, NY : Oxford University Press, [2016]
Availability: No items available.

Copper in the early modern Sino-Japanese trade / edited by Keiko Nagase-Reimer. by
  • Nagase-Reimer, Keiko
Series: Monies, markets, and finance in East Asia, 1600-1900
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publisher: Leiden : Brill, 2016
Availability: No items available.

El mall : the spatial and class politics of shopping malls in Latin America / Arlene D�avila. by
  • D�avila, Arlene M, 1965- [author.]
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publisher: Oakland, California : University of California Press, [2016]Copyright date: �2016
Other title:
  • El mall
Availability: No items available.

Redskins : insult and brand / C. Richard King. by
  • King, C. Richard, 1968- [author.]
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publisher: Lincoln : University of Nebraska Press, [2016]Copyright date: �2016
Availability: No items available.

Image brokers : visualizing world news in the age of digital circulation / Zeynep Devrim G�ursel. by
  • G�ursel, Zeynep Devrim [author.]
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publisher: Oakland, California : University of California Press, [2016]Copyright date: �2016
Availability: No items available.

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