FirstCity
Welcome to First City University College Library iPortal | library@firstcity.edu.my | +603-7735 2088 (Ext. 519)

Your search returned 4 results.

Not what you expected? Check for suggestions
Sort
Results
Buying creative services / Bobbi Balderman. by
  • Balderman, Bobbi, , 1946-
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Lincolnwood, IL : NTC Business Books, c1996
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (1)Call number: 659.10297 BAL 1996.

The radio & television commercial / Albert C. Book, Norman D. Cary, Stanley I. Tannenbaum. by
  • Book, Albert C
  • Cary, Norman D
  • Tannenbaum, Stanley I
  • Brady, Frank R
Edition: 3rd ed. / revised by Frank R. Brady.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Lincolnwood, Ill. : NTC Business Books, c1996
Other title:
  • Radio and television commercial
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (1)Call number: 659.14 RAD 1996.

Direct marketing through broadcast media : : TV, radio, cable, infomercials, home shopping, and more / / Alvin Eicoff. by
  • Eicoff, Alvin
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Lincolnwood, Ill. : : NTC Business Books, , c1995
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (2)Call number: 658.872 EIC 1995, ...

Developing, implementing & managing an effective marketing plan / / Hal Goetsch. by
  • Goetsch, H. W
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Chicago, Ill. : ; Lincolnwood, Ill., U.S.A. : : American Marketing Association : NTC Business Books, , c1993
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (1)Call number: 658.802 GOE 1993.

Pages