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Digital marketing excellence : planning, optimizing and integrating online marketing / Dave Chaffey and PR Smith. by
  • Chaffey, Dave, 1963- [author.]
  • Smith, P. R. (Paul Russell), 1957- [author.]
Edition: Sixth edition.
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publisher: London ; New York : Routledge, 2023
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (1)Call number: 658.8/72 CHA 2023.
Lists:

Strategy, implementation and practice / Dave Chaffey, Fiona Ellis Chadwick. by
  • Chaffey, Dave, 1963- [author.]
  • Chadwick, Fiona [author.]
Edition: Eighth Edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Hoboken, NJ : Pearson, [2022]
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (1)Call number: 658.8/72 CHA 2022.
Lists:

Digital marketing / strategy, implementation and practice Dave Chaffey, Fiona Ellis-Chadwick. by
  • Chaffey, Dave, 1963- [author.]
  • Ellis-Chadwick, Fiona [author.]
Edition: Seventh edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Harlow, England ; New York : Pearson, [2019]
Availability: Not available: FIRST CITY UNIVERSITY COLLEGE: e-book (1).
Lists:

Digital business and e-commerce management / Dave Chaffey, Tanya Hemphill, David Edmundson-Bird. by
  • Chaffey, Dave [author.]
  • Hemphill, Tanya [author.]
  • Edmundson-Bird, David [author.]
Edition: Seventh edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Harlow : Pearson, 2019
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (1)Call number: 658.872 CHA 2019.

Digital business and E-commerce management : strategy, implementation and practice / Dave Chaffey. by
  • Chaffey, Dave, 1963- [author.]
Edition: 6th edition
Material type: Text Text; Format: available online remote; Audience: Adult;
Publisher: Harlow, United Kingdom : Pearson, 2015
Availability: Not available: FIRST CITY UNIVERSITY COLLEGE: e-book (1).

Internet marketing : strategy, implementation and practice / David Chaffey ... [et al.]. by
  • Chaffey, Dave, 1963-
Edition: 4th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Harlow, England : Financial Times Prentice Hall, 2009
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (1)Call number: 658.872 INT 2009.

Business information systems : technology, development and management for the e-business / Paul Bocij, Dave Chaffey, Simon Hickie ; Andrew Greasley, editor. by
  • Bocij, Paul
  • Chaffey, Dave, 1963-
  • Hickie, Simon
  • Greasley, Andrew
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Harlow : Financial Times/Prentice Hall, 2006
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (2)Call number: 650.0285 BUS, ...

Business information management : improving performance using information systems / Dave Chaffey, Steve Wood. by
  • Chaffey, Dave, 1963-
  • Wood, Steve
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Financial Times Prentice Hall, 2005
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (1)Call number: 658.4038011 CHA 2005.

Business information systems : technology, development, and management for the E-business / Paul Bocij ... [et al.] ; edited by Dave Chaffey. by
  • Bocij, Paul
  • Chaffey, Dave
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Pearson Education, 2003
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (2)Call number: 650.0285 BUS, ... Not available: FIRST CITY UNIVERSITY COLLEGE: Not for loan (1).

Internet marketing : strategy, implementation and practice / Dave Chaffey ... [et al.]. by
  • Chaffey, Dave, 1963-
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Financial Times Prentice Hall, 2000
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (1)Call number: 658.872 INT 2000.

Internet marketing : strategy, implementation and practice / Dave Chaffey, Richard Mayer, Kevin Johnston, Fiona Ellis-Chadwick by
  • Chaffey, Dave
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Harlow, England : Prentice Hall, 1990
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (1)Call number: 658.84 INT 2003.

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