Results
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Contemporary strategic marketing / Ross Brennan ... [et al.]. by
- Brennan, Ross, 1957-
- Brennan, Ross, 1957. Contemporary strategic marketing
Edition: 2nd ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Houndmills, Basingstoke, Hampshire ; New York : Palgrave Macmillan, 2008
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (2)Call number: 658.8101 CON 2008, ...
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Journal of operations & supply chain management [electronic resource]. by - Escola de Administra�c�ao de Empresas de S�ao Paulo
Material type: Continuing resource; Format:
electronic
available online
; Type of continuing resource:
periodical
Publication details: S�ao Paulo, SP, Brasil : Escola de Administra�c�ao de Empresas de S�ao Paulo of the Fundacao Getulio Vargas, 2008-
Other title:
- JOSCM
- Journal of operations and supply chain management
Availability: No items available.
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Strategic market management / David A. Aaker, Damien McLoughlin. by
- Aaker, David A
- McLoughin, Damien
Edition: European ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Chichester : John Wiley & Sons, c2007
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (2)Call number: 658.8101 AAK 2007, ...
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Marketing management / Philip Kotler, Kevin Keller. by
- Kotler, Philip
- Keller, Kevin Lane, 1956-
Edition: 12th ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Upper Saddle River, NJ : Pearson Prentice Hall, c2006
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (2)Call number: 658.8 KOT 2006, ...
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Marketing management and strategy / Peter Doyle and Philip Stern. by
- Doyle, Peter, 1943-2003
- Stern, Philip, 1954-
Edition: 4th ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Harlow, England : Financial Times Prentice Hall, 2006
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (2)Call number: 658.8 DOY 2006, ...
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Strategic market management / David A. Aaker, Michael K. Mills. by
- Aaker, David A
- Mills, Michael, 1949-
Edition: 7th ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New York : John Wiley, 2005
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (3)Call number: 658.8101 AAK 2005, ...
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Cases in global marketing strategies / Jean-Pierre Jeannet, H. David Hennessey. by
- Jeannet, Jean-Pierre
- Hennessey, H. David
- Jeannet, Jean-Pierre. Global marketing strategies
Edition: 6th ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Boston : Houghton Mifflin, c2005
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (2)Call number: 658.84 JEA 2005, ...
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Principles of advertising & IMC / Tom Duncan. by
Edition: 2nd ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Boston : McGraw-Hill, c2005
Other title:
- Principles of advertising and IMC
- Advertising and IMC
- AdSim
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (2)Call number: 658.827 DUN 2005, ...
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