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Consumer behavior /​ Leon G. Schiffman, Leslie Lazar Kanuk ; in collaboration with Joseph Wisenblit. by
  • Schiffman, Leon G
  • Kanuk, Leslie Lazar
  • Wisenblit, Joseph
Edition: 10th ed., Global ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, New Jersey : Pearson Prentice Hall, c2010
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (3)Call number: 658.8342 SCH 2010, ...

Longer lasting products : alternatives to the throwaway society / ​ edited by Tim Cooper. by
  • Cooper, Tim, 1957-
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Surrey, England : Gower, c2010
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (1)Call number: 658.56 LON 2010.

The trend forecaster's handbook /​ Martin Raymond. by
  • Raymond, Martin, 1961-
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London : Laurence King, 2010
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (1)Call number: 658.8342 RAY 2010.

Consumer behaviour : a European perspective / Michael Solomon ... [et al.]. by
  • Solomon, Michael R
Edition: 4th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Financial Times Prentice Hall, 2009
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (3)Call number: 658.8342 CON 2010, ...

Consumer behaviour / Hayden Noel. by
  • Noel, Hayden
Series: Basic marketing ; 01
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Lausanne, Switzerland : AVA Academia, 2009
Other title:
  • Consumer behavior
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (1)Call number: 658.8342 NOE 2009.

Consumer behavior : buying, having, and being / Michael R. Solomon. by
  • Solomon, Michael R
Edition: 8th ed., Pearson international ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, New Jersey : Pearson Prentice Hall, c2009
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (2)Call number: 658.8342 SOL 2009, ...

Discuss how far branding of Polo Ralph Lauren and Tommy Hilfiger influences consumers' behavior. Identify how and why consumers accept ideas and lifestyles promoted by these brands / by Ho Lee Yee. by
  • Ho, Lee Yee
  • KBU International College. School of Design
  • Nottingham Trent University
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: 2008
Dissertation note: Dissertation (BA.(Hons))--KBU International College in collaboration with Nottingham Trent University, UK, 2008.
Availability: Items available for reference: FIRST CITY UNIVERSITY COLLEGE: Not for loan (1)Call number: GD2008-03.

Critical marketing : issues in contemporary marketing / edited by Mark Tadajewski and Douglas Brownlie. by
  • Tadajewski, Mark
  • Brownlie, Douglas T
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Chichester, UK ; Hoboken, NJ : Wiley, c2008
Other title:
  • Issues in contemporary marketing.
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (1)Call number: 658.8 CRI 2008.

Consumer behavior : buying, having, and being / Michael R. Solomon. by
  • Solomon, Michael R
Edition: 7th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, N.J. : Pearson Prentice Hall, 2007
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (3)Call number: 658.8342 SOL 2007, ...

Consumer behavior / Leon G. Schiffman, Leslie Lazar Kanuk. by
  • Schiffman, Leon G
  • Kanuk, Leslie Lazar
Edition: 9th ed., International ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, N.J. : Pearson Prentice Hall, c2007
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (2)Call number: 658.8342 SCH 2007, ...

From cartoon to product branding : a study to investigate how Mickey Mouse is impacting on young consumers' lifestyle in Asia / by Tan Woan Shin. by
  • Tan, Woan Shin
  • KBU International College. School of Design
  • Nottingham Trent University
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: 2007
Dissertation note: Dissertation (BA. (Hons))--KBU International College in collaboration with Nottingham Trent University, UK, 2007.
Availability: Items available for reference: FIRST CITY UNIVERSITY COLLEGE: Not for loan (1)Call number: GD2007-04.

Consumer behaviour in tourism / John Swarbrooke and Susan Horner. by
  • Swarbrooke, John
  • Horner, Susan
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Oxford : Butterworth-Heinemann, c2007
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (2)Call number: 658.8342 SWA 2007, ...

Consumer behaviour / Ray Wright. by
  • Wright, Ray, 1942-
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London : Thomson, 2006
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (3)Call number: 658.8342 WRI 2006, ...

Consumer behavior / Roger D. Blackwell, Paul W. Miniard, James F. Engel ; [edited by] Neil Marqardt, Mardell Glinski-Schultz. by
  • Blackwell, Roger D
  • Engel, James F
  • Miniard, Paul W
Edition: 10th ed. (International student ed.).
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mason, OH : Thomson South-Western, 2005
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (3)Call number: 658.8342 BLA 2006, ...

How customers think : essential insights into the mind of the market / Gerald Zaltman. by
  • Zaltman, Gerald
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston, Mass. : Harvard Business School Press, c2003
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (1)Call number: 658.8342 ZAL 2003.

Review of economics of the household [electronic resource].
Material type: Continuing resource Continuing resource; Format: electronic available online remote; Type of continuing resource: periodical
Publication details: [Dordrecht] ; [Norwell, MA] : Kluwer, 2003-; [New York] : Springer US
Availability: No items available.

Consumer behaviour : a European perspective / Michael Solomon, Gary Bamossy, Soren Askegaard. by
  • Solomon, Michael R
  • Barmossy, Gary, 1949-
  • Askegaard, Soren
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Harlow, England ; New York : Financial Times/Prentice-Hall, 2002
Other title:
  • Consumer behavior.
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (1)Call number: 658.8342 SOL 2002.

Consumer behavior : a framework / John C. Mowen, Michael Minor. by
  • Mowen, John C
  • Minor, Michael, 1950-
Edition: 1st ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, NJ : Prentice Hall, 2000
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (1)Call number: 658.8342 MOW.

Consumer behavior : building marketing strategy / Del I. Hawkins, Roger J. Best, Kenneth A. Coney. by
  • Hawkins, Del I
  • Best, Roger J
  • Coney, Kenneth A
Series: Irwin/​McGraw-Hill series in marketing
Edition: 8th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston : Irwin/McGraw-Hill, c2001
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (3)Call number: 658.8342 HAW 2001, ...

Consumer behavior / Leon G. Schiffman, Leslie Lazar Kanuk. by
  • Schiffman, Leon G
  • Kanuk, Leslie Lazar
Edition: 7th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Jersey : Prentice Hall, c2000
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (2)Call number: 658.8342 SCH 2000, ...

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