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Adweek [electronic resource].
Material type: Continuing resource Continuing resource; Format: electronic available online remote; Type of continuing resource: periodical
Publication details: New York, NY : VNU Business Publications, 2003-; New York, NY : Prometheus Global Media, LLC ; New York, NY : Adweek, LLC
Availability: No items available.

It's in the cards! : getting the biggest impact from your smallest ad / Ivan R. Misner, Candace Bailly, Dan Georgevich. by
  • Misner, Ivan R [Author]
  • Bailly, Candace [Author]
  • Georgevich, Dan [Author]
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: San Dimas, Calif. : Paradigm Pub., 2003
Other title:
  • Getting the biggest impact from your smallest ad
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (1)Call number: 741.685 MIS 2003.

Clueless in advertising / May Lwin, Jim Atchison. by
  • Lwin, May
  • Atchison, Jim
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Singapore : Addison-Wesley, 2002
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (1)Call number: 659.1 CLU 2002.

Marketing communications : cornerstones, instruments, and applications / Patrick De Pelsmacker, Maggie Geuens, Joeri van den Bergh. by
  • Pelsmacker, Patrick de, 1957-
  • Geuens, Maggie, 1969-
  • Bergh, Joeri van den, 1971-
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London : Financial Times Prentice Hall, 2001
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (1)Call number: 658.802 PEL 2001.

One show interactive : advertising's best interactive and new media. Volume V / editor, Kevin Swanepoel. by
  • Swanepoel, Kevin
  • One Club for Art & Copy (New York, N.Y.)
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : One Club Publishing, c2002
Other title:
  • One show interactive : advertising's best interactive and new media.
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (2)Call number: 741.601 ONE 2002, ...

Clio Awards: The 42Nd Annual Awards Competition
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Gloucester, Massachusetts Rockport Publishers 2002
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (1)Call number: 659.14079 CLI 2002.

Festive : the art and design of promotional mailing /​ [author/​editor Scott Witham]. by
  • Witham, Scott
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mies : RotoVision, c2002
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (1)Call number: 741.67 WIT 2002.

United colors : the Benetton campaign / Lorella Pagnucco Salvemini, photographs by Oliviero Toscani. by
  • Salvemini, Lorella Pagnucco
Edition: 1st ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London : Scriptum Editions, 2002
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (1)Call number: 779.9659113 SAL 2002.

1 & 2 color graphics in Japan : the creative potential of limited color / [editor, Hitoshi Mitomi]. by
  • Mitomi, Hitoshi
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Tokyo : P.I.E. Books, c2002
Other title:
  • One and two color graphics in Japan
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (1)Call number: 741.6 ONE 2002.

Folding patterns for display & publicity / [Concept and cover design by Pepin van Roojen] by
  • Roojen, Pepin van
  • Withers, Laurence K
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Amsterdam : Pepin Press/Agile Rabbit Editions, c2002
Other title:
  • Folding patterns for display and publicity
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (2)Call number: 736.98 WIT 2002, ...

Celebrities Series: Flips 6
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Hong Kong Systems Design 2002
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (1)Call number: 659.1 CEL 2002.

How to get into advertising : a guide to careers in advertising, media and marketing communications / by Andrea Neidle. by
  • Neidle, Andrea
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London : Continuum, 2002
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (1)Call number: 659.1 NEI 2002.

17th Annual London International Advertising Awards. by
  • London International Advertising Awards (Firm)
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Whitestone, N.Y. : London International Advertising Awards, c2002
Other title:
  • Seventeen annual London International Advertising Awards
  • London International Advertising Awards
  • London International Awards
  • LIAA 2002 : winners and finalists
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (1)Call number: 741.670941 SEV 2002.

How Asia advertises : the most successful campaigns in Asia-Pacific and the marketing strategies behind them / Jim Aitchison. by
  • Aitchison, Jim
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Singapore : John Wiley & Sons (Asia) Pte Ltd., 2002
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (1)Call number: 659.1095 AIT 2002.

Art directors annual 81 / [editor, Adam Parks]. by
  • Parks, Adam
  • Art Directors Club (New York, N.Y.)
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mies, Switzerland : RotoVision, c2002
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (1)Call number: 741.6 ART 2002.

Point of purchase design annual. No. 9 /​ Point of Purchase Advertising Institute. by
  • Point of Purchase Advertising Institute
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Visual Reference Publications, 2002
Other title:
  • Point-of-purchase design annual. No. 9
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (1)Call number: 741.671 POI 2002.

Business superbrands : an insight into Britain's strongest b2b brands /​ Marcel Knobil.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London Creative And Commercial Communications 2001
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (1)Call number: 659.10941 BUS 2000.

Superbrands : an insight into 100 of Britain's strongest brands / [editor-in-chief, Marcel Knobil ; authors, Alex Benady ... et al.]. by
  • Knobil, Marcel
  • Benady, Alex
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London : Creative And Commercial Communications, 2001
Other title:
  • Insight into 100 of Britain's strongest brands
  • Insight into one hundred of Britain's strongest brands
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (1)Call number: 658.827 SUP.

The best of brochure design. 6 / [Cheryl Dangel Cullen]. by
  • Cullen, Cheryl Dangel
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Gloucester, Mass : Rockport, 2001
Other title:
  • Best of brochure design six.
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (1)Call number: 741.6 CUL 2001.

Promotion design that works : secrets for successful promotion design / Cheryl Dangel Cullen. by
  • Cullen, Cheryl Dangel
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Gloucester, Mass. : Rockport, 2001
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (1)Call number: 659.1 CUL 2001.

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