FirstCity
Welcome to First City University College Library iPortal | library@firstcity.edu.my | +603-7735 2088 (Ext. 519)
Amazon cover image
Image from Amazon.com

Strategic marketing management : planning, implementation and control / Richard M.S. Wilson and Colin Gilligan.

By: Contributor(s): Material type: TextTextPublication details: Amsterdam : Elsevier/Butterworth-Heinemann, 2005.Edition: 3rd edDescription: xii, 867 p. : ill. ; 29 cmISBN:
  • 9780750659383
Subject(s):
Star ratings
    Average rating: 0.0 (0 votes)
Holdings
Item type Current library Home library Collection Shelving location Call number Status Date due Barcode Item holds
Open Collection Open Collection FIRST CITY UNIVERSITY COLLEGE FIRST CITY UNIVERSITY COLLEGE Open Collection FCUC Library 658.802 WIL 2005 (Browse shelf(Opens below)) Available 00020642
Open Collection Open Collection FIRST CITY UNIVERSITY COLLEGE FIRST CITY UNIVERSITY COLLEGE Open Collection FCUC Library 658.802 WIL 2005 (Browse shelf(Opens below)) Available 00020641
Total holds: 0
Browsing FIRST CITY UNIVERSITY COLLEGE shelves, Shelving location: FCUC Library, Collection: Open Collection Close shelf browser (Hides shelf browser)
658.802 WIL 1997 Strategic marketing management : 658.802 WIL 1997 Strategic marketing management : 658.802 WIL 2005 Strategic marketing management : 658.802 WIL 2005 Strategic marketing management : 658.802 WOO 2013 Essential guide to marketing planning / 658.802 WOO 2014 The marketing plan handbook / 658.802 WOO 2014 The marketing plan handbook /

Previous ed.: 1997.

Includes bibliographical references (p. [813]-851) and index.

L00518 08/01/09 BUS University Book Store

SJY/004147 05/03/09