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Advertising : principles & practice / William Wells, John Burnett, Sandra Moriarty.

By: Contributor(s): Material type: TextTextPublication details: Upper Saddle River, N.J. : Prentice Hall, c2003.Edition: 6th edDescription: 599 p. : col. ill. ; 28 cmISBN:
  • 0131202065 (pbk. : International ed.)
  • 0130477222
Other title:
  • Advertising principles and practice [Cover title]
Subject(s): DDC classification:
  • 659.1 21
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Holdings
Item type Current library Home library Collection Shelving location Call number Status Date due Barcode Item holds
Open Collection Open Collection FIRST CITY UNIVERSITY COLLEGE FIRST CITY UNIVERSITY COLLEGE Open Collection FCUC Library 659.1 WEL 2003 (Browse shelf(Opens below)) Available 00016768
Open Collection Open Collection FIRST CITY UNIVERSITY COLLEGE FIRST CITY UNIVERSITY COLLEGE Open Collection FCUC Library 659.1 WEL 2003 (Browse shelf(Opens below)) Available 00016767
Open Collection Open Collection FIRST CITY UNIVERSITY COLLEGE FIRST CITY UNIVERSITY COLLEGE Open Collection FCUC Library 659.1 WEL 2003 (Browse shelf(Opens below)) Available 00016766
Open Collection Open Collection FIRST CITY UNIVERSITY COLLEGE FIRST CITY UNIVERSITY COLLEGE Open Collection FCUC Library 659.1 WEL 2003 (Browse shelf(Opens below)) Available 00016765
Open Collection Open Collection FIRST CITY UNIVERSITY COLLEGE FIRST CITY UNIVERSITY COLLEGE Open Collection FCUC Library 659.1 WEL 2003 (Browse shelf(Opens below)) Available 00016764
Open Collection Open Collection FIRST CITY UNIVERSITY COLLEGE FIRST CITY UNIVERSITY COLLEGE Open Collection FCUC Library 659.1 WEL 2003 (Browse shelf(Opens below)) Available 00016185
Total holds: 0
Browsing FIRST CITY UNIVERSITY COLLEGE shelves, Shelving location: FCUC Library, Collection: Open Collection Close shelf browser (Hides shelf browser)
659.1 THO 1989 Advertising age : 659.1 VIT 1995 AMA complete guide to small business advertising / 659.1 WEL 2000 Advertising : 659.1 WEL 2003 Advertising : 659.1 WEL 2003 Advertising : 659.1 WEL 2003 Advertising : 659.1 WEL 2003 Advertising :

Includes bibliographical references and index.

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