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Consumer behaviour : buying, having and being / Michael R. Solomon. by
  • Solomon, Michael R
Edition: 12th ed., global ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Harlow, Essex, Pearson, c2018
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (1)Call number: 658.8342 SOL 2018.

The Routledge companion to consumer behavior analysis / edited by Gordon R. Foxall. by
  • Foxall, G. R
Series: Routledge companions in business, management and accounting
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Abingdon, Oxon ; New York, NY : Routledge, 2016, c2016
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (1)Call number: 658.8342 ROU 2016.

Consumption and gender in Southern Europe since the long 1960s / edited by Kostis Kornetis, Eirini Kotsovili, and Nikolaos Papadogiannis. by
  • Kornetis, Kostis [editor.]
  • Kotsovili, Eirini, 1981- [editor.]
  • Papadogiannis, Nikolaos [editor.]
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publisher: London : Bloomsbury Academic, 2016
Availability: No items available.

Storytelling-case archetype decoding and assignment manual (SCADAM) / by Arch. G. Woodside, Boston College, USA, Suresh C. Sood, University of Technology Sydney, Australia. by
  • Woodside, Arch G [author.]
  • Sood, Suresh C [author.]
Series: Advances in culture, tourism and hospitality research ; Volume 11.
Edition: First edition.
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publisher: Bingley, UK : Emerald Group Publishing Limited, 2016Copyright date: �2016
Availability: No items available.

Corporate brand personality : re-focus your organization's culture to build trust, respect and authenticity / Lesley Everett. by
  • Everett, Lesley [author.]
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publisher: Philadelphia : Kogan Page, 2016
Availability: Not available: FIRST CITY UNIVERSITY COLLEGE: e-book (1).

International consumer markets 2016-2017 / by Richard K. Miller and Kelli Washington. by
  • Miller, Richard K. (Richard Kendall), 1946- [author.]
  • Washington, Kelli D [author]
  • Richard K. Miller & Associates [author,, publisher.]
Series: RKMA market research handbook series
Edition: 2nd edition.
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publisher: Loganville, GA : Richard K. Miller & Associates, [2016]Copyright date: �2016
Other title:
  • International consumer markets
Availability: No items available.

How cool brands stay hot : branding to Generation Y and Z / Joeri Van den Bergh and Mattias Behrer ; with a foreword by Patrick De Maeseneire. by
  • Bergh, Joeri van den, 1971- [author.]
  • Behrer, Mattias [author.]
  • Maeseneire, Patrick De
Edition: 3rd edition.
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publisher: London ; Philadelphia : Kogan Page, 2016
Availability: No items available.

Consumer psychology : a study guide to qualitative research methods. by
  • Hackett, Paul M. W
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publication details: [Place of publication not identified] : Barbara Budrich, 2016
Availability: No items available.

Consumers and markets : analyzing behavioral shifts and emerging challenges / editors, Rajagopal, Raquel Casta�no and David Flores. by
  • Rajagopal, 1957- [editor.]
  • Castano, Raquel, 1962- [editor.]
  • Flores Villalba, David R [editor.]
Series: Marketing and operations management research
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publisher: Hauppauge, New York : Nova Science Publishers Inc., [2016]
Availability: No items available.

Marketing with strategic empathy : inspiring strategy with deeper consumer insight / Claire Brooks. by
  • Brooks, Claire [author.]
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publisher: London ; Philadelphia, PA : Kogan Page Limited, 2016Copyright date: �2016
Availability: No items available.

The psychology of consumer and social influence : theory and research / Daniel J. Howard, editor. by
  • Howard, Daniel James, 1952- [editor.]
Series: Psychology research progress
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publisher: New York : Nova Publishers, Inc., 2016
Availability: No items available.

Consumer behavior /​ by Frank R. Kardes, Maria L. Cronley, Thomas W. Cline. by
  • Kardes, Frank R
  • Cronley, Maria L
  • Cline, Thomas W
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Stamford, CT : Cengage Learning, c2015
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (1)Call number: 658.8342 KAR 2015.

Consumer behaviour / Leon G. Schiffman, Joseph L. Wisenblit. by
  • Schiffman, Leon G
  • Wisenblit, Joseph
Edition: 11th ed., global ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Harlow, Essex : Pearson, 2015
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (1)Call number: 658.8342 SCH 2015.

Consumer culture theory / edited by Anastasia E. Thyroff, Jeff B. Murray, Russell W. Belk. by
  • Thyroff, Anastasia E, 1986- [editor.]
  • Murray, Jeff B [editor.]
  • Belk, Russell W [editor.]
Series: Research in consumer behavior ; v. 17.
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publisher: Bingley : Emerald Group Publishing Limited, [2015]Copyright date: �2015
Availability: No items available.

Customer relationship management : concepts and technologies / Francis Buttle and Stan Maklan. by
  • Buttle, Francis
  • Maklan, Stan
Edition: Third edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: London ; New York, : Routledge, Taylor & Francis, 2015
Availability: Not available: FIRST CITY UNIVERSITY COLLEGE: e-book (1).

Global marketing and advertising : understanding cultural paradoxes / ​ Marieke de Mooij. by
  • Mooij, Marieke K. de, 1943-
Edition: 4th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Thousand Oaks, California : Sage Publications, 2014; xx, 395 p. ; 26 cm
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (1)Call number: 658.802 MOO 2014.

Consumer behaviour : a European perspective / Michael Solomon ... [et al.]. by
  • Solomon, Michael R
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Harlow, England : Pearson Education, 2014, c2013
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (3)Call number: 658.8342 CON 2014, ...

Consumer behaviour : buying, having and being / Michael R. Solomon. by
  • Solomon, Michael R
Edition: 10th ed., Global ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Harlow, England : Pearson, c2013
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (2)Call number: 658.8342 SOL 2013, ...

Consumer behaviour : applications in marketing / ​ Robert East, Marc Vanhuele and Malcolm Wright. by
  • East, Robert, 1940-
  • Vanhuele, Marc
  • Wright, Malcolm, 1963-
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London : Sage, 2013
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (1)Call number: 658.8342 EAS 2013.

Brandwashed : tricks companies use to manipulate our minds and persuade us to buy / Martin Lindström. by
  • Lindström, Martin, 1970-
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London : Kogan Page, 2012
Other title:
  • Tricks companies use to manipulate our minds and persuade us to buy
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (1)Call number: 658.8343 LIN 2012.

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