Cases in global marketing strategies / Jean-Pierre Jeannet, H. David Hennessey.

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Material type: Text

TextPublication details: Boston : Houghton Mifflin, c2005.Edition: 6th edDescription: 265 p. : ill. ; 24 cmISBN:

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Holdings
Item type	Current library	Home library	Collection	Shelving location	Call number	Status	Date due	Barcode	Item holds
Open Collection	FIRST CITY UNIVERSITY COLLEGE	FIRST CITY UNIVERSITY COLLEGE	Open Collection	FCUC Library	658.84 JEA 2005 (Browse shelf(Opens below))	Available		00018206
Open Collection	FIRST CITY UNIVERSITY COLLEGE	FIRST CITY UNIVERSITY COLLEGE	Open Collection	FCUC Library	658.84 JEA 2005 (Browse shelf(Opens below))	Available		00018203

Total holds: 0

2005 annual update.

"This 2005 casebook update has been designed to accompany Global marketing strategies, sixth edition"--Pref

Includes bibliographical references.

L00172 17/03/06 BUS Globe Enterprise

014030 20/04/06

Cases in global marketing strategies /​ Jean-Pierre Jeannet, H. David Hennessey.