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Discuss how far branding of Polo Ralph Lauren and Tommy Hilfiger influences consumers' behavior. Identify how and why consumers accept ideas and lifestyles promoted by these brands / by Ho Lee Yee. by
  • Ho, Lee Yee
  • KBU International College. School of Design
  • Nottingham Trent University
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: 2008
Dissertation note: Dissertation (BA.(Hons))--KBU International College in collaboration with Nottingham Trent University, UK, 2008.
Availability: Items available for reference: FIRST CITY UNIVERSITY COLLEGE: Not for loan (1)Call number: GD2008-03.

Industrial and organizational psychology [electronic resource]. by
  • Society for Industrial and Organizational Psychology (U.S.)
Material type: Continuing resource Continuing resource; Format: electronic available online remote; Type of continuing resource: periodical
Publication details: Malden, MA : Blackwell Pub., 2008-
Other title:
  • Perspectives on science and practice
Availability: No items available.

Minding the body : workbook / Jason M. Satterfield. by
  • Satterfield, Jason M
  • Satterfield, Jason M. Cognitive-behavioral approach to the beginning of the end of life : minding the body : facilitator guide
Series: Treatments that work
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publication details: Oxford ; New York : Oxford University Press, 2008
Availability: No items available.

Family relations : 21st century issues and challenges / Jennifer K. Quinn and Irwin G. Zambini, editors. by
  • Quinn, Jennifer Jean, 1975- [editor.]
  • Zambini, Irwin G [editor.]
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publisher: New York : Nova Science Publishers, Inc., c2008
Availability: No items available.

Humanization of architecture : towards emergence of new trends in architecture / prepared by Ahmed Ashraf. by
  • Ahmed Ashraf
  • KBU International College. School of Design
  • KBU International College. School of Design
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: 2007
Dissertation note: Dissertation (BA. (Hons))--KBU International College in collaboration with Nottingham Trent University, UK, 2007.
Availability: Items available for reference: FIRST CITY UNIVERSITY COLLEGE: Not for loan (1)Call number: IA2007-05.

Screw it, let's do it : lessons in life and business / Richard Branson. by
  • Branson, Richard, 1950-
Material type: Text Text; Format: print ; Nature of contents: biography; Literary form: Not fiction
Publication details: London : Virgin Books, 2007
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (1)Call number: 650.1092 BRA.

Emotional excellence in the work place : Leonard Personality Inventory (LPI) personality profiling / Leonard Yong Mee Seng. by
  • Yong, Leonard Mee Seng
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Kuala Lumpur : Leonard Personality, 2007
Other title:
  • Leonard Personality Inventory (LPI) personality profiling
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (2)Call number: 152.4 YON, ...

Pensar la publicidad [electronic resource] : PLP. by
  • Universidad Complutense de Madrid
  • Universidad de Valladolid
Material type: Continuing resource Continuing resource; Format: electronic available online remote; Type of continuing resource: periodical
Language: Spanish Summary language: English
Publication details: Madrid : Servicio de Publicaciones, Universidad Complutense ; Valladolid : Secretariado de Publicaciones e Intercambio Cient�ifico, Universidad de Valladolid, 2007-
Other title:
  • PLP
Availability: No items available.

Pensar la publicidad [electronic resource] : PLP. by
  • Universidad Complutense de Madrid
  • Universidad de Valladolid
Material type: Continuing resource Continuing resource; Format: electronic available online remote; Type of continuing resource: periodical
Language: Spanish Summary language: English
Publication details: Madrid : Servicio de Publicaciones, Universidad Complutense ; Valladolid : Secretariado de Publicaciones e Intercambio Cient�ifico, Universidad de Valladolid, 2007-
Other title:
  • PLP
Availability: No items available.

Poetry and displacement / Stan Smith. by
  • Smith, Stan [author.]
Series: Poetry &--
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publisher: Liverpool : Liverpool University Press, 2007
Other title:
  • Poetry & displacement
Availability: No items available.

Color harmony logos : more than 1,000 colorways for logos that work / [Christopher Simmons, Tim Belonax, Kate Earhart]. by
  • Simmons, Christopher, 1973-
  • Belonax, Tim
  • Earhart, Kate
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Gloucester, Mass. : Rockport Publishers, c2006
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (2)Call number: 741.6 SIM 2006, ...

The leader on the couch : a clinical approach to changing people and organisations / Manfred F. R.Kets de Vries. by
  • Kets de Vries, Manfred F. R
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: San Francisco : Jossey-Bass, c2006
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (2)Call number: 658.4092 KET 2006, ...

The psychology and law of criminal justice processes / Roger J.R. Levesque. by
  • Levesque, Roger J. R
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publisher: New York : Nova Science Publishers, Inc., 2006
Availability: No items available.

The psychology and law of criminal justice processes / Roger J.R. Levesque. by
  • Levesque, Roger J. R
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publisher: New York : Nova Science Publishers, Inc., 2006
Availability: No items available.

The psychology and law of criminal justice processes / Roger J.R. Levesque. by
  • Levesque, Roger J. R
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publisher: New York : Nova Science Publishers, Inc., 2006
Availability: No items available.

Color : The Secret Influence by
  • Fehrman, Kenneth
  • Fehrman, Cherie, 1945-
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Upper Saddle River, NJ : Prentice Hall, c2004
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (1)Call number: 535.6 FEH 2004.

The complete color harmony : expert color information for Professional color results / Tina Sutton and Bride M. Whelan. by
  • Sutton, Tina
  • Whelan, Bride M
Series: Color harmony
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Gloucester, Mass. : Rockport, 2004
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (1)Call number: 701.85 SUT 2004.

The 7 habits of highly effective people : restoring the character ethic / Stephen R. Covey. by
  • Covey, Stephen R
Edition: [Rev. ed.].
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York : Free Press, 2004
Other title:
  • powerful lessons in personal change.
  • Seven habits of highly effective people.
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (1)Call number: 158.1 COV 2004.

The myth of the birth of the hero : a psychological exploration of myth / Otto Rank ; translated by Gregory C. Richter and E. James Lieberman ; with an introductory essay by Robert A. Segal. by
  • Rank, Otto, 1884-1939
  • Richter, Gregory C
  • Lieberman, E. James, 1934-
Edition: Expanded and updated edition.
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Language: English Original language: German Publisher: Baltimore, Md. : Johns Hopkins University Press, �2004
Availability: No items available.

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