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Influencer marketing: factors that affecting consumer spending behaviour / Yee Zhi Mi.

Material type: Text

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TextPublication details: Petaling Jaya, Selangor ; First City University College, 2023.DDC classification:

BABM2023-03

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Holdings ( 1 )

Holdings
Item type	Current library	Home library	Collection	Shelving location	Call number	Status	Date due	Barcode	Item holds
Thesis/Dissertation	FIRST CITY UNIVERSITY COLLEGE	FIRST CITY UNIVERSITY COLLEGE	Thesis/Dissertation	FCUC Library	BABM2023-03 (Browse shelf(Opens below))	Not for loan		TD2800

Total holds: 0

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	BABM2023-01 Sustainable practices among small and medium enterprise (SMEs) in the Malaysian automobile parts industry /	BABM2023-02 Examining the business sales impact resulting from the implementation of loyalty program in the food and beverage sector /	BABM2023-03 Influencer marketing: factors that affecting consumer spending behaviour /	BABM2023-04 Revolution logistics: 'Assessing the impact of business technology on operatinal performance in the logistics industry' /	BAF2023-01 The effects of microeconomic factors on the financial performance of the Malaysia banking industry (Maybank, Hong Leong Bank, Public Bank, Alliance Bank and CIMB Bank) /	BAF2023-02 The governance factors affect the financial performance of the tourism industry pre and post-pandemic of covid-19 /	Next

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