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Advertising / Thomas C. O'Guinn, Chris T. Allen, Richard J. Semenik.
Material type:
TextPublication details: Cincinnati, Ohio : South-Western College Pub., c1998.Description: xlvi, 623 p. : ill. (some col.), col. maps ; 29 cmISBN: - 0538869089
| Item type | Current library | Home library | Collection | Shelving location | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|---|---|
Open Collection
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FIRST CITY UNIVERSITY COLLEGE | FIRST CITY UNIVERSITY COLLEGE | Open Collection | FCUC Library | 659.1 OGU 1998 (Browse shelf(Opens below)) | Available | 00008786 |
Total holds: 0
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| 659.1 NYL 1993 Advertising : | 659.1 OGI 1983 Ogilvy on advertising / | 659.1 OGI 1995 Ogilvy on advertising / | 659.1 OGU 1998 Advertising / | 659.1 OGU 2000 Advertising / | 659.1 OGU 2000 Advertising / | 659.1 OGU 2000 Advertising / |
Includes bibliographical references and indexes.
Pustaka Uni-Utama