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Strategic market management / David A. Aaker, Michael K. Mills.

By: Contributor(s): Material type: TextTextPublication details: New York : John Wiley, 2005.Edition: 7th edDescription: xii, 356 p. : ill. ; 23 cmISBN:
  • 0471484261
Subject(s):
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Holdings
Item type Current library Home library Collection Shelving location Call number Status Date due Barcode Item holds
Open Collection Open Collection FIRST CITY UNIVERSITY COLLEGE FIRST CITY UNIVERSITY COLLEGE Open Collection FCUC Library 658.8101 AAK 2005 (Browse shelf(Opens below)) Available 00018147
Open Collection Open Collection FIRST CITY UNIVERSITY COLLEGE FIRST CITY UNIVERSITY COLLEGE Open Collection FCUC Library 658.8101 AAK 2005 (Browse shelf(Opens below)) Available 00018146
Open Collection Open Collection FIRST CITY UNIVERSITY COLLEGE FIRST CITY UNIVERSITY COLLEGE Open Collection FCUC Library 658.8101 AAK 2005 (Browse shelf(Opens below)) Available 00018145
Total holds: 0
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658.8101 AAK 1998 Strategic market management / 658.8101 AAK 2005 Strategic market management / 658.8101 AAK 2005 Strategic market management / 658.8101 AAK 2005 Strategic market management / 658.8101 AAK 2007 Strategic market management / 658.8101 AAK 2007 Strategic market management / 658.8101 CON 2008 Contemporary strategic marketing /

Includes bibliographical references and index.

L00172 17/03/06 BUS Globe Enterprise

013955 05/04/06