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Cases in marketing management and strategy : an Asia-Pacific perspective / John A. Quelch ... [et al.].

Contributor(s): Material type: TextTextPublication details: Singapore : Simon & Schuster (Asia), 1996.Description: xi, 507 p. : ill. ; 24 cmISBN:
  • 0135770572
Subject(s):
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Holdings
Item type Current library Home library Collection Shelving location Call number Status Date due Barcode Item holds
Open Collection Open Collection FIRST CITY UNIVERSITY COLLEGE FIRST CITY UNIVERSITY COLLEGE Open Collection FCUC Library 658.802 QUE 1996 (Browse shelf(Opens below)) Available 00003133
Total holds: 0

Published simultaneously by: Singapore : Asia Pacific Marketing Federation ; Prentice-Hall.

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