MARC details
| 000 -LEADER |
|---|
| fixed length control field |
00973nam a2200253 a 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
vtls000002527 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
MY-PjKIC |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20200206111951.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
100211s1996 si a 000 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
0135770572 |
| 035 ## - SYSTEM CONTROL NUMBER |
|---|
| System control number |
0135770572 |
| 039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] |
|---|
| Level of rules in bibliographic description |
201709211734 |
| Level of effort used to assign nonsubject heading access points |
norliday |
| Level of effort used to assign subject headings |
201002111738 |
| Level of effort used to assign classification |
VLOAD |
| Level of effort used to assign subject headings |
201002111611 |
| Level of effort used to assign classification |
VLOAD |
| Level of effort used to assign subject headings |
201002111408 |
| Level of effort used to assign classification |
VLOAD |
| -- |
201002111408 |
| -- |
VLOAD |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) |
|---|
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) |
658.802 QUE |
| 245 00 - TITLE STATEMENT |
|---|
| Title |
Cases in marketing management and strategy : |
| Remainder of title |
an Asia-Pacific perspective / |
| Statement of responsibility, etc. |
John A. Quelch ... [et al.]. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Place of publication, distribution, etc. |
Singapore : |
| Name of publisher, distributor, etc. |
Simon & Schuster (Asia), |
| Date of publication, distribution, etc. |
1996. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xi, 507 p. : |
| Other physical details |
ill. ; |
| Dimensions |
24 cm. |
| 500 ## - GENERAL NOTE |
|---|
| General note |
Published simultaneously by: Singapore : Asia Pacific Marketing Federation ; Prentice-Hall. |
| 592 ## - |
|---|
| -- |
23425 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Marketing |
| Geographic subdivision |
Asia |
| General subdivision |
Management. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Marketing |
| Geographic subdivision |
Pacific Area |
| General subdivision |
Management. |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Quelch, John A. |
