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Hegarty on advertising : turning intelligence into magic / John Hegarty.
Material type:
TextPublication details: New York : Thames & Hudson, c2011.Description: 224 p. : ill. (some col.) ; 24 cmISBN: - 9780500515563 (hbk.)
- 0500515565 (hbk.)
- 659.1092 22
| Item type | Current library | Home library | Collection | Shelving location | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|---|---|
Open Collection
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FIRST CITY UNIVERSITY COLLEGE | FIRST CITY UNIVERSITY COLLEGE | Open Collection | FCUC Library | 659.1092 HEG (Browse shelf(Opens below)) | Available | 00021996 |
Total holds: 0
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| 659.102373 MIN 1994 How to succeed in advertising when all you have is talent / | 659.10297 BAL 1996 Buying creative services / | 659.104 MAH 2010 Basic advertising : | 659.1092 HEG Hegarty on advertising : | 659.1092 OGI 1987 Confessions of an advertising man / | 659.10941 BUS 2000 Business superbrands : | 659.1095 AIT 2002 How Asia advertises : |
Includes index.