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Marketing management / ​Russ Winer, Ravi Dhar.

By: Contributor(s): Material type: TextTextPublication details: Harlow, Essex : Pearson, c2014.Edition: 4th ed., Pearson new international edDescription: ii, 492 p. : col. ill. ; 28 cmISBN:
  • 9781292023410 (pbk.)
  • 1292023414 (pbk.)
Subject(s):
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Holdings
Item type Current library Home library Collection Shelving location Call number Status Date due Barcode Item holds
Open Collection Open Collection FIRST CITY UNIVERSITY COLLEGE FIRST CITY UNIVERSITY COLLEGE Open Collection FCUC Library 658.8 WIN 2014 (Browse shelf(Opens below)) Available 00023903
Open Collection Open Collection FIRST CITY UNIVERSITY COLLEGE FIRST CITY UNIVERSITY COLLEGE Open Collection FCUC Library 658.8 WIN 2014 (Browse shelf(Opens below)) Available 00023902
Total holds: 0
Browsing FIRST CITY UNIVERSITY COLLEGE shelves, Shelving location: FCUC Library, Collection: Open Collection Close shelf browser (Hides shelf browser)
658.8 WIN 2000 Marketing management / 658.8 WIN 2002 Convergence marketing : 658.8 WIN 2004 Marketing management / 658.8 WIN 2014 Marketing management / 658.8 WIN 2014 Marketing management / 658.8 WIS 1996 Applied marketing / 658.8 WOR 2000 Marketing Operations 2000 - 2001

Includes bibliographical references and index.