Communicating change / Bill Quirke.

By:

Quirke, Bill, 1954-

Material type: Text

TextSeries: Quality in action (London, England)Publication details: London ; New York : McGraw-Hill, c1995.Description: xix, 303 p. : ill. ; 24 cmISBN:

0077079418

Subject(s):

Summary: Effective communication has long been recognized as a vital factor in making change happen. However, despite the need for businesses to change in order to remain competitive, employees still complain about poor communication and managers still claim their people resist change. Communicating Change addresses these problems by providing a framework for deciding what communication is needed and then revealing how this can be achieved. It stresses the need to link a communications strategy to the objectives of a business and demonstrates how this can be done through a series of real examples taken from a wide variety of key businesses. The book also offers advice tips on how to identify the failure of a current strategy and how to make a new strategy work. Communicating Change is aimed at those people who want to improve communication in their company. Written in a clear and informal style, this is a thoroughly readable guide to facilitating change through improved internal communication.

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Holdings ( 2 )
Title notes ( 4 )

Holdings
Item type	Current library	Home library	Collection	Shelving location	Call number	Status	Date due	Barcode	Item holds
Open Collection	FIRST CITY UNIVERSITY COLLEGE	FIRST CITY UNIVERSITY COLLEGE	Open Collection	FCUC Library	658.45 QUI 1995 (Browse shelf(Opens below))	Available		00010099
Open Collection	FIRST CITY UNIVERSITY COLLEGE	FIRST CITY UNIVERSITY COLLEGE	Open Collection	FCUC Library	658.45 QUI 1995 (Browse shelf(Opens below))	Available		00008898

Total holds: 0

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Includes bibliographical references (p. 288-289) and index.

Effective communication has long been recognized as a vital factor in making change happen. However, despite the need for businesses to change in order to remain competitive, employees still complain about poor communication and managers still claim their people resist change. Communicating Change addresses these problems by providing a framework for deciding what communication is needed and then revealing how this can be achieved. It stresses the need to link a communications strategy to the objectives of a business and demonstrates how this can be done through a series of real examples taken from a wide variety of key businesses. The book also offers advice tips on how to identify the failure of a current strategy and how to make a new strategy work. Communicating Change is aimed at those people who want to improve communication in their company. Written in a clear and informal style, this is a thoroughly readable guide to facilitating change through improved internal communication.

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