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B2B relationship marketing management in trade fair activity / (Record no. 53421)

MARC details
000 -LEADER
fixed length control field 03559cam a2200697Ii 4500
001 - CONTROL NUMBER
control field ocn949668935
003 - CONTROL NUMBER IDENTIFIER
control field OCoLC
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20200827115542.0
006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS
fixed length control field m o d
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION
fixed length control field cr mn|||||||||
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 160512t20162016enk ob 000 0 eng d
040 ## - CATALOGING SOURCE
Original cataloging agency N$T
Language of cataloging eng
Description conventions rda
-- pn
Transcribing agency N$T
Modifying agency IDEBK
-- YDXCP
-- N$T
-- EBLCP
-- OSU
-- DEBSZ
-- UAB
-- OCLCQ
-- U3W
-- OCLCQ
-- UKMGB
-- G3B
-- IGB
-- STF
-- UKAHL
-- OCLCQ
015 ## - NATIONAL BIBLIOGRAPHY NUMBER
National bibliography number GBB6G5572
Source bnb
016 7# - NATIONAL BIBLIOGRAPHIC AGENCY CONTROL NUMBER
Record control number 018021810
Source Uk
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781443893107
Qualifying information electronic bk.
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 1443893102
Qualifying information electronic bk.
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
Canceled/invalid ISBN 9781443883641
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
Canceled/invalid ISBN 1443883646
029 1# - OTHER SYSTEM CONTROL NUMBER (OCLC)
OCLC library identifier DEBSZ
System control number 480360928
029 1# - OTHER SYSTEM CONTROL NUMBER (OCLC)
OCLC library identifier UKMGB
System control number 018021810
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)949668935
037 ## - SOURCE OF ACQUISITION
Stock number 4535260
Source of stock number/acquisition Proquest Ebook Central
050 #4 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.55
072 #7 - SUBJECT CATEGORY CODE
Subject category code BUS
Subject category code subdivision 082000
Source bisacsh
072 #7 - SUBJECT CATEGORY CODE
Subject category code BUS
Subject category code subdivision 041000
Source bisacsh
072 #7 - SUBJECT CATEGORY CODE
Subject category code BUS
Subject category code subdivision 042000
Source bisacsh
072 #7 - SUBJECT CATEGORY CODE
Subject category code BUS
Subject category code subdivision 085000
Source bisacsh
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.812
Edition number 23
049 ## - LOCAL HOLDINGS (OCLC)
Holding library MAIN
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Siemieniako, Dariusz,
Relator term author.
245 10 - TITLE STATEMENT
Title B2B relationship marketing management in trade fair activity /
Statement of responsibility, etc. by Dariusz Siemieniako and Marcin G�ebarowski.
246 3# - VARYING FORM OF TITLE
Title proper/short title B two B relationship marketing management in trade fair activity
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Place of production, publication, distribution, manufacture Newcastle upon Tyne :
Name of producer, publisher, distributor, manufacturer Cambridge Scholars Publishing,
Date of production, publication, distribution, manufacture, or copyright notice 2016.
264 #4 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Date of production, publication, distribution, manufacture, or copyright notice �2016
300 ## - PHYSICAL DESCRIPTION
Extent 1 online resource (163 pages)
336 ## - CONTENT TYPE
Content type term text
Content type code txt
Source rdacontent
337 ## - MEDIA TYPE
Media type term computer
Media type code c
Source rdamedia
338 ## - CARRIER TYPE
Carrier type term online resource
Carrier type code cr
Source rdacarrier
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references.
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note Contempory retail real estate trade fairs and methods of researching the marketing activity of exhibitors -- Methods of researching relationship marketing management in retail real estate trade fair activity -- Explanatory model of relationship marketing management of retail real estate trade fair participants -- Management of trade fair activity within the project life cycle -- Relational loyalty as a result of promise management in the process of trade fair activity -- Experiential marketing within the trade fair area as a part of relationship development -- Trade fair conversation in developing relationships.
588 ## - SOURCE OF DESCRIPTION NOTE
Source of description note Description based on print version record.
590 ## - LOCAL NOTE (RLIN)
Local note eBooks on EBSCOhost
Provenance (VM) [OBSOLETE] EBSCO eBook Subscription Academic Collection - Worldwide
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Relationship marketing
General subdivision Management.
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element BUSINESS & ECONOMICS / Industrial Management
Source of heading or term bisacsh
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element BUSINESS & ECONOMICS / Management
Source of heading or term bisacsh
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element BUSINESS & ECONOMICS / Management Science
Source of heading or term bisacsh
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element BUSINESS & ECONOMICS / Organizational Behavior
Source of heading or term bisacsh
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Management of real estate, property & plant.
Source of heading or term bicssc
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Business & management.
Source of heading or term bicssc
650 #7 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Sales & marketing management.
Source of heading or term bicssc
655 #0 - INDEX TERM--GENRE/FORM
Genre/form data or focus term Electronic books.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name G�ebarowski, Marcin,
Relator term author.
776 08 - ADDITIONAL PHYSICAL FORM ENTRY
Relationship information Print version:
Main entry heading Siemieniako, Dariusz.
Title B2b relationship marketing management in trade fair activity.
Edition 1st unabridged.
Place, publisher, and date of publication [S.l.] : Cambridge Scholars Publis, 2016
International Standard Book Number 9781443883641
856 40 - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier <a href="https://libproxy.firstcity.edu.my:8443/login?url=http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=1236756">https://libproxy.firstcity.edu.my:8443/login?url=http://search.ebscohost.com/login.aspx?direct=true&scope=site&db=nlebk&AN=1236756</a>
938 ## -
-- Askews and Holts Library Services
-- ASKH
-- AH30718928
938 ## -
-- EBSCOhost
-- EBSC
-- 1236756
938 ## -
-- ProQuest MyiLibrary Digital eBook Collection
-- IDEB
-- cis34577592
938 ## -
-- YBP Library Services
-- YANK
-- 12986947
938 ## -
-- ProQuest Ebook Central
-- EBLB
-- EBL4535260
994 ## -
-- 92
-- MYFCU

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