Normal view MARC view ISBD view

Fashion promotion : (Record no. 17182)

MARC details
000 -LEADER
fixed length control field	00925nam a2200265 a 4500
001 - CONTROL NUMBER
control field	vtls000016918
003 - CONTROL NUMBER IDENTIFIER
control field	MY-PjKIC
005 - DATE AND TIME OF LATEST TRANSACTION
control field	20200206153209.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field	130325s2012 sz a b 001 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	9782940411870 (pbk.)
039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE]
Level of rules in bibliographic description	201303281101
Level of effort used to assign nonsubject heading access points	norliday
Level of effort used to assign subject headings	201303261621
Level of effort used to assign classification	faridah7
--	201303250924
--	faridah7
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number	746.92
Edition number	23
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN)
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR)	687.0688 MOO
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name	Moore, Gwyneth.
245 10 - TITLE STATEMENT
Title	Fashion promotion :
Remainder of title	building a brand through marketing and communication /
Statement of responsibility, etc.	Gwyneth Moore.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc.	Lausanne :
Name of publisher, distributor, etc.	AVA Publishing,
Date of publication, distribution, etc.	2012.
300 ## - PHYSICAL DESCRIPTION
Extent	176 p. :
Other physical details	ill. ;
Dimensions	23 cm.
490 0# - SERIES STATEMENT
Series statement	Basics fashion management ;
Volume/sequential designation	02
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note	Includes bibliographical references and index.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Clothing trade
General subdivision	Marketing.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Clothing trade
General subdivision	Public relations.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Fashion merchandising.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Internet marketing.

Holdings
Withdrawn status	Lost status	Source of classification or shelving scheme	Damaged status	Not for loan	Collection code	Home library	Current library	Shelving location	Date acquired	Cost, normal purchase price	Total Checkouts	Full call number	Barcode	Date last seen	Date last checked out	Price effective from	Koha item type
		Dewey Decimal Classification			Open Collection	FIRST CITY UNIVERSITY COLLEGE	FIRST CITY UNIVERSITY COLLEGE	FCUC Library	28/02/2020	99.00	1	687.0688 MOO 2012	00022793	03/02/2021	19/04/2020	28/02/2020	Open Collection