Introduction to mass communication / (Record no. 15329)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00766nam a2200241 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | vtls000015722 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | MY-PjKIC |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20200206151205.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 101104s2010 nyua b 001 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780070169135 (international ed.: pbk.) |
| 039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] | |
| Level of rules in bibliographic description | 201011091017 |
| Level of effort used to assign nonsubject heading access points | norliday |
| -- | 201011041008 |
| -- | faridah7 |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) | |
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) | 302.23 BAR |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Baran, Stanley J. |
| 245 10 - TITLE STATEMENT | |
| Title | Introduction to mass communication / |
| Statement of responsibility, etc. | Shirley J. Baran. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 6th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New York : |
| Name of publisher, distributor, etc. | McGraw Hill, |
| Date of publication, distribution, etc. | c2010. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxiv, 450 p. : |
| Other physical details | ill. ; |
| Dimensions | 28 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes bibliographical references and index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Mass media. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Mass media and culture |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Media literacy. |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Open Collection | FIRST CITY UNIVERSITY COLLEGE | FIRST CITY UNIVERSITY COLLEGE | FCUC Library | 28/02/2020 | 302.23 BAR | 00021495 | 03/02/2023 | 28/02/2020 | Open Collection |