FirstCity
Welcome to First City University College Library iPortal | library@firstcity.edu.my | +603-7735 2088 (Ext. 519)

Journal of health care marketing

Journal of health care marketing [electronic resource]. JHCM - Boone, N.C. : Center for Management Development, John A. Walker College of Business, �1980-�1997. - Quarterly - Vol. 1, no. 1 (winter 1980-81)-v. 16, no. 4 (winter 1996).

Title from cover. Imprint varies: Chicago, IL : American Marketing Association, 1986-1996.

License restrictions may limit access.

Issued by: Bureau of Economics and Business Research, John A. Walker College of Business, summer 1981-winter 1984; by: Bureau of Economic and Business Research, John A. Walker College of Business, spring 1984-1985; by: American Marketing Association, 1986-1996. Official organ of: Academy of Health Services Marketing, 1986-

= Journal of health care marketing = J. health care mark.

83642097

9875249 DNLM J22494000 DNLM


Medical care--Marketing--Periodicals.
Health services administration--Periodicals.
Marketing of Health Services.
Health services administration.
Medical care--Marketing.
Gezondheidszorg.
Marketing.


Electronic journals.

RA410.A1 / J68

362.1/068/8

x