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Journal of marketing

Journal of marketing [electronic resource]. - New York : American Marketing Association, 1936- - Quarterly - Vol. 1, no. 1 (July 1936)-

Title from title screen (JSTOR, viewed Sept. 14, 2004). Apr. issues for 1940-1942 include Papers and proceedings of the semi-annual [Dec.] meeting of the American Marketing Association, 1939-1941.

License restrictions may limit access.

Special issues accompany some volumes.


Mode of access: World Wide Web.

Published by the American Marketing Society and the National Association of Marketing Teachers, July-Oct. 1936.

Formed by the union of: American marketing journal (Online), and: National marketing review (Online).

1547-7185 = Journal of marketing (Online)

JMKTAK

American Marketing Association, 311 S. Wacker Dr., Suite 5800, Chicago, IL 60606-2266

2003214074

2052318-X DE-600


Marketing--Periodicals.
Marketing.
Marketing.
Marketing


Electronic journals.

HF5415.A2 / J6