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Advertising & IMC : principles & practice / Sandry Moriarty, Nancy Mitchell, William Wells. by
- Moriarty, Sandra E. (Sandra Ernst)
- Mitchell, Nancy, 1950-
- Wells, William, 1926-
Edition: 9th ed.
Material type:  Text; Format:
print
; Literary form:
Not fiction
Publication details: Harlow, Essex : Pearson, 2012
Other title: - Advertising and IMC : principles and practice
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (1)Call number: 659.1 MOR 2012.
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Advertising : principles & practice / William Wells, Sandra Moriarty, John Burnett. by
- Wells, William, 1926-
- Burnett, John, 1944-
- Moriarty, Sandra E. (Sandra Ernst)
Edition: 7th ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Jersey : Pearson/Prentice Hall, 2006
Other title:
- Advertising principles & practice.
- Advertising principles and practice.
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (1)Call number: 659.1 WEL 2006.
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Advertising : principles & practice / William Wells, John Burnett, Sandra Moriarty. by
- Wells, William, 1926-
- Burnett, John, 1944-
- Moriarty, Sandra E. (Sandra Ernst)
Edition: 6th ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: Upper Saddle River, N.J. : Prentice Hall, c2003
Other title: - Advertising principles and practice
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (6)Call number: 659.1 WEL 2003, ...
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Advertising : principles & practice / William Wells, John Burnett, Sandra Morarity. by
- Wells, William, 1926-
- Burnett, John, 1944-
- Moriarty, Sandra E. (Sandra Ernst)
Edition: 5th ed.
Material type: Text; Format:
print
; Literary form:
Not fiction
Publication details: New Jersey : Prentice Hall, c2000
Other title: - Advertising principles and practice
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (1)Call number: 659.1 WEL 2000.
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