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Sales management : concepts, practices, and cases /​ Eugene M. Johnson, David L. Kurtz, Eberhard E. Scheuing. by
  • Johnson, Eugene M
  • Scheuing, Eberhard E. (Eberhard Eugen), 1939-
  • Kurtz, David L
Series: Marketing and advertising series
Edition: 2nd ed., International ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York ; Singapore : McGraw-Hill, 1994
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (3)Call number: 658.81 JOH 1994, ...

Profitable service marketing / Eugene M. Johnson, Eberhard E. Scheuing, Kathleen A. Gaida. by
  • Johnson, Eugene M
  • Scheuing, Eberhard E. (Eberhard Eugen), 1939-
  • Gaida, Kathleen A
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Homewood, Ill. : Dow Jones-Irwin, c1986
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (1)Call number: 658.8 JOH 1986.

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