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Questionnaire design, interviewing and attitude measurement / A.N. Oppenheim.

By: Contributor(s): Material type: TextTextPublication details: London ; New York : Continuum, c1992.Edition: New edDescription: 303 p. : ill. ; 23 cmISBN:
  • 0826451764
Subject(s):
Contents:
1. Introduction to survey design 2. Analytic survey dsigns 3. Descriptive ssurvey designs 4. Pilot wwork 5. The exploratory interview 6. Standardized interviews 7. Questionnarie planning 8. Question wording 9. Some basic measurement theory 10. Designing attitude statements 11. Attitude scaling 12. Projective techniques in attitude study 13. Varieties and applications 14. Data processsing 15. Statistical analysis.
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Item type Current library Home library Collection Shelving location Call number Status Date due Barcode Item holds
Open Collection Open Collection FIRST CITY UNIVERSITY COLLEGE FIRST CITY UNIVERSITY COLLEGE Open Collection FCUC Library 300.72 OPP (Browse shelf(Opens below)) Available 00016876
Open Collection Open Collection FIRST CITY UNIVERSITY COLLEGE FIRST CITY UNIVERSITY COLLEGE Open Collection FCUC Library 300.72 OPP (Browse shelf(Opens below)) Available 00016877
Open Collection Open Collection FIRST CITY UNIVERSITY COLLEGE FIRST CITY UNIVERSITY COLLEGE Open Collection FCUC Library 300.72 OPP (Browse shelf(Opens below)) Available 00016878
Total holds: 0

Rev. ed. of: Questionnaire design and attitude measurement. [1966].

Includes bibliographical references and index.

1. Introduction to survey design 2. Analytic survey dsigns 3. Descriptive ssurvey designs 4. Pilot wwork 5. The exploratory interview 6. Standardized interviews 7. Questionnarie planning 8. Question wording 9. Some basic measurement theory 10. Designing attitude statements 11. Attitude scaling 12. Projective techniques in attitude study 13. Varieties and applications 14. Data processsing 15. Statistical analysis.

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