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		Marketing management : strategies and programs / Joseph P. Guiltinan, Gordon W. Paul, Thomas J. Madden. by Guiltinan, Joseph P Paul, Gordon W Madden, Thomas J Edition: 6th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York : McGraw-Hill, 1997 Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (3)Call number: 658.8 GUI 1997, ... Place hold Add to cart (remove)
		Marketing research in a marketing environment / / William R. Dillion, Thomas J. Madden, Neil H. Firtle. by Dillon, William R Madden, Thomas J Firtle, Neil H Edition: 3rd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Burr Ridge, Ill. : : Irwin, , c1994 Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (6)Call number: 658.83 DIL 1994, ... Place hold Add to cart (remove)

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