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		Marketing management and strategy / Peter Doyle and Philip Stern. by Doyle, Peter, 1943-2003 Stern, Philip, 1954- Edition: 4th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: Harlow, England : Financial Times Prentice Hall, 2006 Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (2)Call number: 658.8 DOY 2006, ... Place hold Add to cart (remove)
		Marketing management and strategy / Peter Doyle. by Doyle, Peter, 1943-2003 Edition: 3rd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York : Pearson Education, 2002 Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (1)Call number: 658.8 DOY 2002. Place hold Add to cart (remove)
		Value-based marketing : marketing strategies for corporate growth and shareholder value / Peter Doyle. by Doyle, Peter, 1943-2003 Material type: Text; Format: print ; Literary form: Not fiction Publication details: Chichester : John Wiley, 2000 Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (1)Call number: 658.8 DOY 2000. Place hold Add to cart (remove)

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