FirstCity
Welcome to First City University College Library iPortal | library@firstcity.edu.my | +603-7735 2088 (Ext. 519)

Refine your search

Your search returned 1029 results.

Not what you expected? Check for suggestions
Sort
Results
China freight transport report [electronic resource]. by
  • Business Monitor International Ltd
Material type: Continuing resource Continuing resource; Format: electronic available online remote; Type of continuing resource: periodical
Publication details: [Blackfriars, London] : Business Monitor International
Availability: No items available.

Fuzzy economic review [electronic resource].
Material type: Continuing resource Continuing resource; Format: electronic available online remote; Type of continuing resource: periodical
Publication details: Reus, Spain : International Association for Fuzzy-Set Management and Economy (SIGEF)
Availability: No items available.

Marketing from information to decision [electronic resource].
Material type: Continuing resource Continuing resource; Format: electronic available online remote; Type of continuing resource: periodical
Publication details: Cluj-Napoca, Romania : Risoprint
Other title:
  • International conference on marketing : marketing from information to decision
Availability: No items available.

The oil can [electronic resource].
Material type: Continuing resource Continuing resource; Format: electronic available online remote; Type of continuing resource: periodical
Publication details: Springfield, Illinois : Illinois Petroleum Marketers Association
Availability: No items available.

Practices and research in marketing [electronic resource].
Material type: Continuing resource Continuing resource; Format: electronic available online remote; Type of continuing resource: periodical
Publication details: New Delhi, India : Publishing India Group
Other title:
  • PRIMA
Availability: No items available.

Revista portuguesa de marketing [electronic resource].
Material type: Continuing resource Continuing resource; Format: electronic available online remote; Type of continuing resource: periodical
Publication details: Matosinhos, Portugal : Revista Portuguesa de Marketing
Availability: No items available.

Romanian journal of marketing [electronic resource].
Material type: Continuing resource Continuing resource; Format: electronic available online remote; Type of continuing resource: periodical
Language: English, Romanian
Publication details: Bucharest, Romania : Editura Rosetti Educational
Availability: No items available.

Xing xiao ping lun [electronic resource].
Material type: Continuing resource Continuing resource; Format: electronic available online remote; Type of continuing resource: periodical
Language: English, Chinese
Publication details: Taipei, Taiwan : Academy of Taiwan Information Systems Research
Availability: No items available.

The Next Dimension : How to Use Augmented Reality for Business Growth in the Era of Spatial Computing by
  • Emrich, Tom [author.]
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Hoboken, New Jersey : Wiley, [2025]
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (1)Call number: 658.800285 EMR 2025.
Lists:

Identity designed : the process : research, strategy, design, implementation. by
  • Airey, David, 1979- [author.]
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publisher: Beverly, MA : Rockport, 2024
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (1)Call number: 658.8/27 AIR 2024.
Lists:

Strategic Brand Licensing : Building Brand Value Through Enduring Partnerships by
  • Longo, Maria Cristina [author.]
  • Canalichio, Pete [author.]
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: London ; New York : Routledge Taylor & Francis Group, 2024
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (1)Call number: 658.872 LON 2024.
Lists:

Integrated Advertising, Promotion, and Marketing : Communicating in a Digital World by
  • Mishra, Anubhav [author.]
  • Tata, Sai Vijay [author.]
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publisher: Abingdon, Oxon ; New York, NY : Routledge, 2024
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (1)Call number: 658.800954 MIS 2024.
Lists:

Designing Brand Identity: A Comprehensive Guide to the World of Brands and Branding. by
  • Wheeler, Alina [author.]
  • Meyerson, Rob [author.]
  • John Wiley & Sons [publisher.]
Edition: Sixth edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Hoboken, New Jersey : Wiley, [2024]Copyright date: ©2024
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (1)Call number: 658.827 WHE 2024.
Lists:

Hospitality Marketing : principles and practice / Dogan Gursoy, David Bowie and Francis Buttle. by
  • Gursoy, Dogan [author.]
  • Bowie, David [author.]
  • Buttle, Francis [author.]
Edition: Fourth edition.
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publisher: Abingdon, Oxon ; New York, NY : Routledge, 2023
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (1)Call number: 647.940688 GUR 2023.
Lists:

Design portfolios : a recruiter's view / Mark W. Smith, ASLA. by
  • Smith, Mark W, 1956- [author.]
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publisher: Hoboken, New Jersey : Wiley, [2023]
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (1)Call number: 650.14/2 SMI 2023.
Lists:

Digital Marketing Excellence Planning, Optimizing and Integrating Online Marketing. by
  • Chaffey, Dave, 1963- [author.]
  • Smith, P. R. (Paul Russell), 1957- [author.]
Edition: Sixth edition.
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publisher: London ; New York : Routledge, 2023
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (1)Call number: 658.872 CHA 2023.
Lists:

Principles of Marketing- Global Edition by
  • Kotler, Philip [author.]
  • Armstrong, Gary (SLR Consulting) [author.]
  • Balasubramanian, Sridhar [author.]
  • Agnihotri, Prafulla Y [author.]
Edition: Nineteenth edition.
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publisher: Uttar Pradesh, India : Pearson India Education Services Pvt. Ltd, 2024
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (1)Call number: 658.8 KOT 2024.

Design and Strategy A Step-by-Step Guide. by
  • Grimsgaard, Wanda [author]
  • Ohio Library and Information Network
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Publisher: London ; New York : Routledge, 2023
Availability: Items available for reference: FIRST CITY UNIVERSITY COLLEGE: Not for loan (1)Call number: 745.4 GRI 2023.
Lists:

Principles of marketing / Dr. Maria Gomez Albrecht, Dr. Mark Green, Linda Hoffman by
  • Albrecht, Maria Gomez [author]
  • Green, Mark C [author]
  • Hoffman, Linda M [author]
  • Ohio Library and Information Network
Material type: Text Text; Format: available online remote; Literary form: Not fiction
Language: English Publisher: Houston, Texas : OpenStax, Rice University, 2023
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (1)Call number: 658.8 ALB 2023.

The media handbook : a complete guide to advertising media selection, planning, research, and buying / Helen Katz. by
  • Katz, Helen E [author.]
Series: Routledge communication series
Edition: 8th Edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: New York, NY : Routledge, 2022
Availability: Items available for loan: FIRST CITY UNIVERSITY COLLEGE (1)Call number: 659 KAT 2022.
Lists:

Pages