International marketing strategy : analysis, development and implementation.
Material type: TextPublication details: Australia : South-Western/Cengage Learning, c2008.Edition: 5th edDescription: xxiv, 462 p. : col. ill., maps ; 28 cmISBN:- 9781844807635
Item type | Current library | Home library | Collection | Shelving location | Call number | Status | Date due | Barcode | Item holds |
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Open Collection | FIRST CITY UNIVERSITY COLLEGE | FIRST CITY UNIVERSITY COLLEGE | Open Collection | FCUC Library | 658.84 DOO 2008 (Browse shelf(Opens below)) | Available | 00020358 | ||
Open Collection | FIRST CITY UNIVERSITY COLLEGE | FIRST CITY UNIVERSITY COLLEGE | Open Collection | FCUC Library | 658.84 DOO 2008 (Browse shelf(Opens below)) | Available | 00020357 |
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658.84 DOO 2004 International marketing strategy : | 658.84 DOO 2004 International marketing strategy : | 658.84 DOO 2008 International marketing strategy : | 658.84 DOO 2008 International marketing strategy : | 658.84 ECO 2005 E-commerce marketing / | 658.84 ELE 2014 Electronic marketing : | 658.84 ELL Marketing on the Internet : |
Previous ed.: 2004.
Includes bibliographical references and index.
L00487 16/10/08 BUS Book Channel Sdn Bhd
00003721 28/10/08