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Strategic marketing planning / Colin Gilligan and Richard M.S. Wilson.

By: Contributor(s): Material type: TextTextPublication details: Amsterdam ; Boston ; London : Elsevier/Butterworth-Heinemann, 2009.Edition: 2nd edDescription: x, 552 p. : ill. ; 25 cmISBN:
  • 9781856176170
Subject(s):
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Holdings
Item type Current library Home library Collection Shelving location Call number Status Date due Barcode Item holds
Open Collection Open Collection FIRST CITY UNIVERSITY COLLEGE FIRST CITY UNIVERSITY COLLEGE Open Collection FCUC Library 658.802 GIL 2009 (Browse shelf(Opens below)) Available 00020780
Open Collection Open Collection FIRST CITY UNIVERSITY COLLEGE FIRST CITY UNIVERSITY COLLEGE Open Collection FCUC Library 658.802 GIL 2009 (Browse shelf(Opens below)) Available 00020779
Total holds: 0

Previous ed.: 2003.

Includes bibliographical references (p. 519-535) and index.

L00545 11/06/09 BUS Ntsc Book Supplies

14754 29/07/09