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Selecting the right products and services / David Parmerlee.
Material type:
TextSeries: American Marketing Association marketing toolboxPublication details: Lincolnwood, Ill., USA : NTC Business Books, c1993.Description: x, 101 p. : ill. ; 28 cm. + + 1 computer disk (3 1/2 in.)ISBN: - 0844235776
| Item type | Current library | Home library | Collection | Shelving location | Call number | Status | Date due | Barcode | Item holds |
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Open Collection
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FIRST CITY UNIVERSITY COLLEGE | FIRST CITY UNIVERSITY COLLEGE | Open Collection | FCUC Library | 658.800285 PAR 1993 (Browse shelf(Opens below)) | Available | 00011122 |
Total holds: 0
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| 658.8 ZEI 2000 Services Marketing: Integrating Customer Focus Across The Firm | 658.8 ZEI 2000 Services marketing : | 658.800285 EMR 2025 The Next Dimension : How to Use Augmented Reality for Business Growth in the Era of Spatial Computing | 658.800285 PAR 1993 Selecting the right products and services / | 658.800285 PAR 1993 Evaluating marketing strengths and weaknesses / | 658.800285 PAR 1993 Preparing the marketing plan / | 658.800285 PAR 1993 Identifying The Right Markets |
"American Marketing Association"--Cover.