Tourism : a modern synthesis / Stephen J. Page and Joanne Connell.

By:

Page, Stephen, 1963- [author.]

Contributor(s):

Connell, Joanne [author.]

Material type: Text

text

Media type:

unmediated

Carrier type:

volume

ISBN:

9780367437374
9780367437367

Subject(s):

Tourism

Additional physical formats: Online version:: TourismDDC classification:

910 PAG 2020 23

LOC classification:

G155.A1 P25787 2020

Summary: "Tourism can be a challenging subject for students because it is both dynamic and susceptible to economic turbulence and shifts in trends. Tourism: A Modern Synthesis is an essential textbook for tourism students seeking a clear and comprehensive introduction to their studies that addresses these challenges. The authors apply a strong business approach to the subject reflecting developments in the teaching and content of university courses and the text covers both key principles and contemporary themes and issues at a global scale. Among the new features and topics included in this fifth edition are: New and fully updated case studies to reflect current trends and emerging markets including Africa and Asia. Up to date content on disruptive technologies such as Airbnb, low cost airlines, the e travel revolution and future developments. Current debates in sustainable tourism including the anti-tourism movement, plastic use and the Sustainable Development Goals. New content on evolving topics such as future employment, human resource management in tourism and generational marketing. Fully updated statistics and data. This is the ideal guide to Tourism for students across all levels, serving as a point of reference throughout a programme of study"-- Provided by publisher.

Average rating: 0.0 (0 votes)

Holdings ( 1 )
Title notes ( 3 )

Holdings
Item type	Current library	Home library	Collection	Shelving location	Call number	Status	Date due	Barcode	Item holds	Course reserves
Open Collection	FIRST CITY UNIVERSITY COLLEGE	FIRST CITY UNIVERSITY COLLEGE	Open Collection	FCUC Library	910 PAG 2020 (Browse shelf(Opens below))	Available		00024959		BBA (Hons) Hospitality Management

Total holds: 0

"Fourth edition published by Cengage Learning EMEA 2014"--T.p. verso.

Includes bibliographical references and index.

"Tourism can be a challenging subject for students because it is both dynamic and susceptible to economic turbulence and shifts in trends. Tourism: A Modern Synthesis is an essential textbook for tourism students seeking a clear and comprehensive introduction to their studies that addresses these challenges. The authors apply a strong business approach to the subject reflecting developments in the teaching and content of university courses and the text covers both key principles and contemporary themes and issues at a global scale. Among the new features and topics included in this fifth edition are: New and fully updated case studies to reflect current trends and emerging markets including Africa and Asia. Up to date content on disruptive technologies such as Airbnb, low cost airlines, the e travel revolution and future developments. Current debates in sustainable tourism including the anti-tourism movement, plastic use and the Sustainable Development Goals. New content on evolving topics such as future employment, human resource management in tourism and generational marketing. Fully updated statistics and data. This is the ideal guide to Tourism for students across all levels, serving as a point of reference throughout a programme of study"-- Provided by publisher.