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A Critical analysis of the competitive environment in the UK fast food industry and its response strategies / Shu Kwan Chyuan.

By:

Shu, Kwan Chyuan [Author]

Material type: Text

Text

TextPublication details: 2004.DDC classification:

BA2004-02

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Holdings ( 1 )

Holdings
Item type	Current library	Home library	Collection	Shelving location	Call number	Status	Date due	Barcode	Item holds
Thesis/Dissertation	FIRST CITY UNIVERSITY COLLEGE	FIRST CITY UNIVERSITY COLLEGE	Thesis/Dissertation	Dissertation	BA2004-02 (Browse shelf(Opens below))	Not for loan		TD2608

Total holds: 0

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Previous	BA2001-17 To measure how to build up brand loyalty in clothing industry /	BA2001-18 Wheather or not the advertisment plays the role in contribute to sell the products / services /	BA2004-01 A Critical analysis of evergreen marine corporation's customer sales service /	BA2004-02 A Critical analysis of the competitive environment in the UK fast food industry and its response strategies /	BA2005-01 Cashless society :	BA2005-02 Competitive entry strategy in entering new markets in the grocery retailing industry- a comparative study of Wal-Mart entering the UK market and Tesco entering the Irish market /	BA2005-03 A Critical analysis of brand extension and new brand strategies-factors which should be considered when a company makes a decision to either launch brand extension or new brand strategy /	Next

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