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A study on the prominent factors which impacts privacy concern on mobile marketing's user adoption of location based services in Malaysia / Mohamed Mailan.

By:

Mohamed Mailan [Author]

Material type: Text

Text

TextPublication details: 2011.DDC classification:

BA2011-01

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Holdings ( 1 )

Holdings
Item type	Current library	Home library	Collection	Shelving location	Call number	Status	Date due	Barcode	Item holds
Thesis/Dissertation	FIRST CITY UNIVERSITY COLLEGE	FIRST CITY UNIVERSITY COLLEGE	Thesis/Dissertation	Dissertation	BA2011-01 (Browse shelf(Opens below))	Not for loan		TD2641

Total holds: 0

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Previous	BA2009-28 The Study Of Relationship Of Tourist Expectations And Perception Based On Service Quality Dimensions And Their Satisfaction Towards Malaysian ............	BA2009-29 Tourists' service quality expectation on transportation supporting the tourism industry: a comparative study across difference gender, age and income group....	BA2010-01 Leadership styles and management techniques :	BA2011-01 A study on the prominent factors which impacts privacy concern on mobile marketing's user adoption of location based services in Malaysia /	BA2011-02 A study to examine consumer attitude toward web advertising in Malaysia /	BA2011-03 An empirical analysis of an integrated trust model for internet banking adoption in Malaysia.	BA2012-01 "The customers" reaction and opinion towards online marketing in Malaysia /	Next

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