Revue fran�caise du marketing [electronic resource].
Material type: Continuing resourceLanguage: French Summary language: English Publication details: Paris : ADETEMOther title:- Cahiers de l'ADETEM [Other title]
- R.F.M. <1988-> [Other title]
- HF5410 .R48
License restrictions may limit access.
Issues for <1988-> numbered also within the year.
Summaries in English, <1988->
Published by: Association pour le d�eveloppement des techniques d'execution et de l'exploitation des �etudes de march�es, 1964- ; by: Association pour le d�eveloppement des techniques de marketing, <1983->; and by: Association nationale du marketing, <1988->
Description based on: No 116 (janv.-f�evr. 1988); title from cover.
Latest issue consulted: No 120 (nov.-d�ec. 1988).