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Strategic marketing problems : cases and comments / Roger A Kerin, Robert A. Peterson.

By: Contributor(s): Material type: TextTextPublication details: Boston : Allyn and Bacon, 1987.Edition: 4th edDescription: vii,733 p. ; 23 cmISBN:
  • 020510553X
Subject(s):
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Holdings
Item type Current library Home library Collection Shelving location Call number Status Date due Barcode Item holds
Open Collection Open Collection FIRST CITY UNIVERSITY COLLEGE FIRST CITY UNIVERSITY COLLEGE Open Collection FCUC Library 658.802 KER 1987 (Browse shelf(Opens below)) Available 00006014
Open Collection Open Collection FIRST CITY UNIVERSITY COLLEGE FIRST CITY UNIVERSITY COLLEGE Open Collection FCUC Library 658.802 KER 1987 (Browse shelf(Opens below)) Available 00005808
Total holds: 0

Includes bibliographical references.