Electronic marketing : theory and practice for the twenty-first century / John O'Connor, Eamonn Galvin and Martin Evans.
Material type: TextPublication details: Harlow : Financial Times Prentice Hall, c2004.Description: xii, 440 p. : ill. ; 25 cmISBN:- 0273684760
- Electronic marketing for the 21st century
Item type | Current library | Home library | Collection | Shelving location | Call number | Status | Date due | Barcode | Item holds |
---|---|---|---|---|---|---|---|---|---|
Open Collection | FIRST CITY UNIVERSITY COLLEGE | FIRST CITY UNIVERSITY COLLEGE | Open Collection | FCUC Library | 658.84 ELE 2014 (Browse shelf(Opens below)) | Available | 00016437 |
Includes bibliographical references and index.
L00012 14/07/04 BUS Ntsc Book Supplies
10181 19/07/04