FirstCity
Welcome to First City University College Library iPortal | library@firstcity.edu.my | +603-7735 2088 (Ext. 519)

Marketing research [electronic resource] : a quarterly business management publication of the American Marketing Association.

Contributor(s): Material type: Continuing resourceContinuing resourcePublication details: Chicago, IL : American Marketing Association, c1989-2012.Uniform titles:
  • Marketing research (Chicago, Ill.)
Subject(s): Genre/Form: DDC classification:
  • 658.8/3/005 20
LOC classification:
  • HF5415.2 .M35555
Online resources: Continued by: Marketing insights (Chicago, Ill.)
Star ratings
    Average rating: 0.0 (0 votes)
No physical items for this record

Title from cover.

License restrictions may limit access.

Issue for Mar. 1989 lacks numbering and called also "Premier issue."

Latest issue consulted: Vol. 24, no. 4 (winter 2012).