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Global marketing management / Warren J. Keegan.
Material type:
TextPublication details: Englewood Cliffs, N.J. : Prentice Hall, c1995.Edition: 5th edDescription: xix, 828 p. : ill. ; 24 cmISBN: - 0133591344
| Item type | Current library | Home library | Collection | Shelving location | Call number | Status | Date due | Barcode | Item holds |
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Open Collection
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FIRST CITY UNIVERSITY COLLEGE | FIRST CITY UNIVERSITY COLLEGE | Open Collection | FCUC Library | 658.84 KEE 1995 (Browse shelf(Opens below)) | Available | 00005053 | ||
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Open Collection
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FIRST CITY UNIVERSITY COLLEGE | FIRST CITY UNIVERSITY COLLEGE | Open Collection | FCUC Library | 658.84 KEE 1995 (Browse shelf(Opens below)) | Available | 00005052 |
Total holds: 0
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| 658.84 KAL 2001 E-business 2.0 : | 658.84 KAL 2001 E-business 2.0 : | 658.84 KEE 1995 Global marketing management / | 658.84 KEE 1995 Global marketing management / | 658.84 KEE 1997 Principles of global marketing / | 658.84 KLE 2003 Strategic electronic marketing : | 658.84 LIE 2001 Start right in e-business : |
Includes bibliographical references and indexes.