Idea industry : how to crack the advertising career code / Brett Robbs, Deborah Morrison.

By:

Robbs, Brett

Contributor(s):

Morrison, Deborah

Material type: Text

TextPublication details: New York : One Club Pub., c2008.Description: ix, 230 p. : ill. (chiefly col.) ; 23 cmISBN:

9780929837338

Subject(s):

Advertising -- Vocational guidance

Contents:

Creative / Deborah Morrison -- Account planning / Kendra Gale -- Account management / Carla Lloyd -- Media / Marian Azzaro -- Digital media / Gene Kincaid -- Production / Brett Robbs.

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Holdings ( 1 )
Title notes ( 4 )

Holdings
Item type	Current library	Home library	Collection	Shelving location	Call number	Status	Date due	Barcode	Item holds
Open Collection	FIRST CITY UNIVERSITY COLLEGE	FIRST CITY UNIVERSITY COLLEGE	Open Collection	FCUC Library	659.1023 ROB 2008 (Browse shelf(Opens below))	Available		00020409

Total holds: 0

Browsing FIRST CITY UNIVERSITY COLLEGE shelves, Shelving location: FCUC Library, Collection: Open Collection Close shelf browser (Hides shelf browser)

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Previous	659.1 WRI 2000 Advertising /	659.10151 HAL 1991 Media Math	659.1019 BER Humankind /	659.1023 ROB 2008 Idea industry :	659.102373 CAF 1988 So you want to be in advertising :	659.102373 MIN 1994 How to succeed in advertising when all you have is talent /	659.10297 BAL 1996 Buying creative services /	Next

Includes index.

Creative / Deborah Morrison -- Account planning / Kendra Gale -- Account management / Carla Lloyd -- Media / Marian Azzaro -- Digital media / Gene Kincaid -- Production / Brett Robbs.

L00493 01/11/08 ART Apd Singapore Pte Ltd

00109127 04/11/08