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Sense : the art and science of creating lasting brands / Lippincott Mercer.
Material type:
TextPublication details: Gloucester, Massachusetts : Rockport, 2004.Description: 2 v. in 1 (220, 287 p.) : ill. ; 30 cmISBN: - 1592530141 (pbk.)
- The art and science of creating lasting brands
- 658.827 22
| Item type | Current library | Home library | Collection | Shelving location | Call number | Status | Date due | Barcode | Item holds |
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Open Collection
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FIRST CITY UNIVERSITY COLLEGE | FIRST CITY UNIVERSITY COLLEGE | Open Collection | FCUC Library | 658.827 SEN 2004 (Browse shelf(Opens below)) | Available | 00016214 |
Total holds: 0
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| 658.827 ROB 2019 Beloved brands: | 658.827 ROS 2010 Brand-driven innovation : | 658.827 SCH 2000 Designing brands : | 658.827 SEN 2004 Sense : | 658.827 SOU 1994 Total branding by design : | 658.827 SPE 2023 BRAND MANAGEMENT : 3 Manuscripts in 1 Book ,Including - Business, Branding ,Marketing Strategy and Business Development. | 658.827 SUP Superbrands : |
Includes indexes.
2 volumes in one book.
How And Why
21230