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Marketing management : an Asian perspective / Philip Kotler ... [et al.].

Contributor(s): Material type: TextTextPublication details: Singapore : Prentice Hall, 1999.Edition: 2nd edDescription: 904 p. : ill. ; 24 cmISBN:
  • 0130109800 (pbk.)
Subject(s): DDC classification:
  • 658.802
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Holdings
Item type Current library Home library Collection Shelving location Call number Status Date due Barcode Item holds
Open Collection Open Collection FIRST CITY UNIVERSITY COLLEGE FIRST CITY UNIVERSITY COLLEGE Open Collection FCUC Library 658.8 MAR 1999 (Browse shelf(Opens below)) Available 00010062
Open Collection Open Collection FIRST CITY UNIVERSITY COLLEGE FIRST CITY UNIVERSITY COLLEGE Open Collection FCUC Library 658.8 MAR 1999 (Browse shelf(Opens below)) Available 00003132
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658.8 MAR 1996 Marketing management : 658.8 MAR 1998 Marketing : 658.8 MAR 1999 Marketing management : 658.8 MAR 1999 Marketing management : 658.8 MAR 1999 Marketing management : 658.8 MAR 2001 Marketing 658.8 MAR 2001 Marketing

"Original English language edition, Marketing management : analysis, planning, implementation and control, 8th edition (by Philip Kotler), published by Prentise Hall, Inc. [1994]." --Verso t.p

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