FirstCity
Welcome to First City University College Library iPortal | library@firstcity.edu.my | +603-7735 2088 (Ext. 519)

Marketing Management: Analysis,Planning,Implementation And Control (Record no. 2063)

MARC details
000 -LEADER
fixed length control field 00770nam a2200277 a 4500
001 - CONTROL NUMBER
control field vtls000002513
003 - CONTROL NUMBER IDENTIFIER
control field MY-PjKIC
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20200206112721.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 100211t1991 000 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0135634799
035 ## - SYSTEM CONTROL NUMBER
System control number 0135634799
039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE]
Level of rules in bibliographic description 201002111611
Level of effort used to assign nonsubject heading access points VLOAD
Level of effort used to assign subject headings 201002111408
Level of effort used to assign classification VLOAD
-- 201002111408
-- VLOAD
090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN)
Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) 658.8 KOT
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Kotler, Philip
245 ## - TITLE STATEMENT
Title Marketing Management: Analysis,Planning,Implementation And Control
250 ## - EDITION STATEMENT
Edition statement 7th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc. Prentice Hall
Date of publication, distribution, etc. 1991
300 ## - PHYSICAL DESCRIPTION
Extent xxvi,756p.:ill.;28cm
591 ## -
-- Ubs
591 ## -
-- Cresent
592 ## -
-- 65499
592 ## -
-- 15874
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing-Management
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Koha item type
        Storage FIRST CITY UNIVERSITY COLLEGE FIRST CITY UNIVERSITY COLLEGE Storage 06/02/2020 37.12   658.8 KOT 00000269 03/02/2021 Open Collection
        Storage FIRST CITY UNIVERSITY COLLEGE FIRST CITY UNIVERSITY COLLEGE Storage 06/02/2020 35.91   658.8 KOT 00000077 03/02/2021 Open Collection