MARC details
| 000 -LEADER |
|---|
| fixed length control field |
01293nam a2200337 a 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
vtls000016747 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
MY-PjKIC |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20200206153041.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
120725s2010 cc a 000 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
9789867022417 (hbk.) |
| 039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] |
|---|
| Level of rules in bibliographic description |
201210171121 |
| Level of effort used to assign nonsubject heading access points |
norliday |
| Level of effort used to assign subject headings |
201210171121 |
| Level of effort used to assign classification |
norliday |
| Level of effort used to assign subject headings |
201209111356 |
| Level of effort used to assign classification |
faridah7 |
| -- |
201207251004 |
| -- |
faridah7 |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Classification number |
741.6 |
| Edition number |
22 |
| 090 ## - LOCALLY ASSIGNED LC-TYPE CALL NUMBER (OCLC); LOCAL CALL NUMBER (RLIN) |
|---|
| Classification number (OCLC) (R) ; Classification number, CALL (RLIN) (NR) |
741.6 BRA |
| 245 00 - TITLE STATEMENT |
|---|
| Title |
Brand's expression / |
| Statement of responsibility, etc. |
editor in chief, Xiao Zhou, Chu Liang. |
| 246 1# - VARYING FORM OF TITLE |
|---|
| Display text |
Cover title of 1st title: |
| Title proper/short title |
Brand's expression : |
| Remainder of title |
vision of global designs |
| 246 1# - VARYING FORM OF TITLE |
|---|
| Display text |
Cover title of 2nd title: |
| Title proper/short title |
Design is smiling : |
| Remainder of title |
graph/product/identity |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Place of publication, distribution, etc. |
Shenzhen, China : |
| Name of publisher, distributor, etc. |
Hightone Book Co. ; |
| Place of publication, distribution, etc. |
Taiwan : |
| Name of publisher, distributor, etc. |
Long Sea International Book, |
| Date of publication, distribution, etc. |
c2010. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
2 v. : |
| Other physical details |
ill. (chiefly col.), |
| Dimensions |
25 cm. |
| 500 ## - GENERAL NOTE |
|---|
| General note |
[v. 1.] Brand's expression -- [v. 2.] Design is smiling / editor in chief, Yonghong Sun, Shu Guang |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Commercial art. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Graphic arts. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Branding (Marketing) |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Logos (Symbols) |
| General subdivision |
Design. |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Xiao, Zhou. |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Chu, Liang. |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Sun, Yonghong. |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Shu, Guang. |
| 740 02 - ADDED ENTRY--UNCONTROLLED RELATED/ANALYTICAL TITLE |
|---|
| Uncontrolled related/analytical title |
Design is smiling. |
